Business Idea: Become A Youtube Personality in 2026

YouTube personalities produce videos on YouTube and post them on their channels. YouTube personalities make money through the following:

• Advertising revenue - Ads revenue from the display, overlay, and video ads
• Channel Memberships – members earn recurring revenue in exchange for special perks they offer
• Merch Shelf – When channel fans browse and purchase official branded merchandise, you showcase it on watch pages.
• Super Chat & Super Stickers – Fans pay to get their messages highlighted in chat streams
• YouTube Premium Revenue – Get part of a premium subscriber’s subscription fee when fans watch your content.

You can start earning money through either or all of the above options, so long as you meet their YouTube-defined criteria and they are available in your location.

If you want to make money on YouTube, you must apply and be approved for the YouTube Partner Program, which gives creators greater access to YouTube resources and features.

Examples Of Successful Youtube Personalities

Successful youtube personality businesses and case studies

I Made $2.1M in Two Years Teaching People How to Use Notion

This case study explores Thomas Frank's successful business teaching people how to use Notion and selling templates, with sales reaching $2.1 million in two years and template sales currently at $120k/mo, showcasing his journey from blogging and YouTube to e-commerce and SaaS.

$175K Monthly Revenue

$5 Startup Costs

Read by 9,847 founders

See full list of successful youtube personalities.

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