6 Yoga Instructor Success Stories [2024]

Pat Walls

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Updated: November 1st, 2023

Become A Yoga Instructor

The first step to becoming a yoga instructor is obtaining a certification from an instructor-affiliated institution near you. Your next step should be drawing up a business plan considering various projections. Finally, determine whether to open a brick-and-mortar establishment, offer online yoga classes, or a hybrid model.

The option has far more responsibilities for brick-and-mortar establishments, like paying rent and utility expenses. Also, check business-zoning requirements and acquire the required licenses. Proper marketing strategies will help you build clientele fast and grow your business.

Here are some real life success stories of starting a yoga instructor:

1. Live Fit ($720K/year)

Chris, the founder of Live Fit, started the company in 2011 to address the misses in the personal training industry and create a more comfortable experience for clients. He focused on building trusting relationships, offering a variety of services like strength training, yoga, and massage sessions. Over the years, Live Fit has grown steadily, expanding to two locations and generating over $760,000 in revenue in 2019.

How much they make: $720K/year
How much did it cost to start: $50K
Current team size: 1

How I Started A $60K/Month Personal Training Company

Live Fit, a personal training company founded in 2011, grew from earning $80,000 in their first year with two trainers to earning over $760,000 in 2019 with 12 trainers and two locations, thanks to a focus on building trusting relationships and providing a variety of services to clients.

About

Chris started Live Fit about 13 years ago

Revenue

Chris grew the business to $60K/month

Costs

It cost Chris $50000 to start the business

Read this case study

Read by 8,000 founders

Learn more about starting a yoga instructor:

Where to start?

-> How much does it cost to start a yoga instructor?
-> Pros and cons of a yoga instructor

Need inspiration?

-> Examples of established yoga instructor
-> Marketing ideas for a yoga instructor
-> Yoga instructor Instagram bios

Other resources

-> Yoga instructor tips

Part of

Becoming A Yoga Instructor: Everything You Need To Know

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4. YOGA ALLIANCE

Where they're located: San Diego, California, USA
Website traffic: 270K/month

5. Yoga With Adriene

Free Yoga Videos & Online Yoga Classes

Where they're located: Seattle, Washington, USA
Website traffic: 510K/month

6. Yoga Trade

Yoga Trade links instructors, students, and wellness professionals with work trade and job opportunities in countries around the globe. We envision a world made better through yoga-based exchanges that improve communities locally and globally.

How much did it cost to start: $600
Current team size: 2