2 Workplace Podcast Success Stories [2024]

Updated: December 7th, 2023
Start A Workplace Podcast

Here are some real life success stories of starting a workplace podcast:

1. Workology ($12.2M/year)

Jessica Miller-Merrell came up with the idea for Workology after using free online dating websites to source candidates for job openings while working as an HR leader. She saw the potential for digital sourcing and recruiting through platforms like LinkedIn, MySpace, and Facebook, and started a job search blog to share tips and build a candidate pipeline. Workology has since become a leading HR and recruiting resource, with a website reaching half a million HR and Recruiting leaders each month, a podcast, and a training and development platform called LEARN by Workology.

How much they make: $12.2M/year
How much did it cost to start: $12K
Current team size: 4

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This Solo-Female Founder Makes $12M/Year Selling Workplace Resources & Tools

This case study follows the journey of Jessica Miller-Merrell, a top 50 social media influencer according to Forbes, who founded Workology, a workplace HR resource that reaches half a million HR and recruiting leaders each month with 8,000+ published articles and resources, generating $12M in annual revenue, offering on-demand courses for HR certification and career development, providing Ace the HR Exam, Upskill HR, and HRCI recertification courses, and developing a proprietary learning system with LEARN by Workology, which has trained nearly 15,000 HR leaders.

About
Jessica started Workology over 18 years ago
Revenue
Jessica grew the business to $1.02M/month
Costs
It cost Jessica $12000 to start the business
Read by 4,415 founders

2. Workology

HR Certification for SHRM and HRCI, thought leadership for HR professionals, your one-stop shop for HR & workplace digital resources.

How much they make: $12.2M/year
Where they're located: Austin, TX, USA
How much did it cost to start: $12K
Current team size: 4

This Solo-Female Founder Makes $12M/Year Selling Workplace Resources & Tools

This case study follows the journey of Jessica Miller-Merrell, a top 50 social media influencer according to Forbes, who founded Workology, a workplace HR resource that reaches half a million HR and recruiting leaders each month with 8,000+ published articles and resources, generating $12M in annual revenue, offering on-demand courses for HR certification and career development, providing Ace the HR Exam, Upskill HR, and HRCI recertification courses, and developing a proprietary learning system with LEARN by Workology, which has trained nearly 15,000 HR leaders.

About
Jessica started Workology over 18 years ago
Revenue
Jessica grew the business to $1.02M/month
Costs
It cost Jessica $12000 to start the business
Read by 4,415 founders