8 White Label Lead Generation Business Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start A White Label Lead Generation Business

Are you looking for a fast way to launch a lead generation business? Let’s face it! Coding an in-house lead generation software can be expensive and take longer to deliver your customers' desired solution.

With white label lead generation software, you can deliver a customized solution at a lower cost, and within a day, you can package and deliver a product that would take weeks to develop. A white label business allows freelancers, agencies, and bloggers to expand their income by offering multiple in-house solutions without needing to hire coders.

To start a white label lead generation business, find a software company and signup to become a partner. Then, customize and repackage the modules to the end user’s liking.

Here are some real life success stories of starting a white label lead generation business:

1. PageTraffic ($1.2M/year)

Navneet Kaushal, the founder & CEO of PageTraffic, came up with the idea for his SEO agency after experiencing the impact of the internet during his MBA studies. He tested SEO strategies on his own website and saw it rank in the top ten within months. With a passion for digital marketing and a desire to help businesses succeed, Navneet launched PageTraffic in 2002 and has since grown it into a successful agency with a strong online presence and a global client base.

How much they make: $1.2M/year
How much did it cost to start: $10K
Current team size: 80

I Created A $1.2M/Year SEO Agency From India

Navneet Kaushal, founder & CEO of PageTraffic, shares how he started an SEO agency in India in 2002, which now generates over $1.2 million in annual revenue and attracts clients globally.

About

Navneet started PageTraffic almost 22 years ago

Revenue

Navneet grew the business to $100K/month

Costs

It cost Navneet $10000 to start the business

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Read by 4,459 founders

2. CookieFirst ($1M/year)

How much they make: $1M/year
Current team size: 7

Bootstrapped to $1m with cookie monitoring and security SaaS

Founder noticed a rising demand in the legal tech & privacy SaaS market and developed CookieFirst, a SaaS company that provides automated cookie consent, regular scans, and automated policy generator in over 40 languages to comply with international privacy laws.

About

Tom started CookieFirst over 5 years ago

Revenue

Tom grew the business to $83.3K/month

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Read by 769 founders

So... can you actually make money with a white label lead generation business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

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Starting A White Label Lead Generation Business: Everything You Need To Know

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5. MikroTik Routers and Wireless

MikroTik is a Latvian company which was founded in 1996 to develop routers and wireless ISP systems. MikroTik now provides hardware and software for Internet connectivity in most of the countries around the world.

Website traffic: 2.5M/month

So... can you actually make money with a white label lead generation business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. SEO Marketplace for backlinks, web design, website traffic, and online marketing

The largest SEO Marketplace on the planet.

Website traffic: 580K/month

8. SEOeStore Panel- The #1 SEO panel on the planet

SEOeStore Panel- The #1 SEO panel on the planet. Order in just few clicks, see the progress & download the reports.

Website traffic: 70K/month