8 Wellness And Natural Health Business Success Stories [2024]

Updated: November 19th, 2023
Start A Wellness And Natural Health Business

Have you been toying with the idea of starting a business in the medical sector? How about the wellness and natural health business?

With an approximately 6.4% YoY growth rate, the health and wellness industry is one of the best business ideas you will think of starting today. Health and wellness professionals include health coaches, personal trainers, and even yoga teachers.

If you plan to start a health and wellness business in 2024, find your area of focus, and determine the kind of service or product you will provide. Research the market and find an ideal location.

You may choose the eCommerce or hybrid model, where you have a physical office and online consultation.

Here are some real life success stories of starting a wellness and natural health business:

1. SelfDecode ($2.4M/year)

After suffering from various health issues, Joe Cohen became determined to find solutions. He started selfhacked.com as a personal blog and eventually partnered with scientists and researchers to create SelfDecode, a platform that utilizes AI and machine learning to provide personalized health recommendations based on DNA and lab tests. Through organic growth and a dedicated following, SelfDecode has generated over $2 million in revenue and recently raised $8 million in a crowdfunding campaign.

How much they make: $2.4M/year
How much did it cost to start: $500K
Current team size: 80

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I Created A $2.7M/Year Software That Extends People's Lives By Analyzing Their DNA

Founder and CEO of SelfDecode, Joe Cohen, explains how his company helps people discover personalized diet, supplement, and lifestyle recommendations based on DNA and lab tests; generating about $2.7 million in revenue over the past year and raising $8 million in a crowdfunding campaign, SelfDecode provides personalized health recommendations prioritized on unique genetic variants, marking the future of healthcare.

About
Joe started SelfDecode almost 7 years ago
Revenue
Joe grew the business to $200K/month
Costs
It cost Joe $500000 to start the business
Read by 5,483 founders

So... can you actually make money with a wellness and natural health business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

2. MBDH Wellness ($306K/year)

Mansi Biyani, Co-Founder and Director of MBDH Wellness, was inspired by the success of her family's business in the wellness industry. With a passion for Ayurveda and plant-based solutions, Mansi wanted to leave her own legacy and started MBDH Wellness to provide quality wellness products. Through scaling their operations to 500 orders a day and incorporating customer feedback, MBDH Wellness has become a leading provider in the industry.

How much they make: $306K/year
How much did it cost to start: $15K
Current team size: 30

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How I Started A $25K/Month Ayurvedic Health Care Brand

MBDH Wellness, a leading wellness and health provider in India, is scaling up from 5 to 500 orders a day, thanks to their focus on quality, customer satisfaction, and experienced team of doctors and chemists, with plans to expand their brand through additional SKUs and launches in the UK and US.

About
MANSI started MBDH Wellness over 2 years ago
Revenue
MANSI grew the business to $25.5K/month
Costs
It cost MANSI $15000 to start the business
Read by 3,027 founders

5. Essential Oils Pure and Natural

Discover how essential oils can transform the way you manage your health. These natural chemical compounds are life changing.

Website traffic: 6.88M/month

So... can you actually make money with a wellness and natural health business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. SelfDecode

How much they make: $2.4M/year
Where they're located: Miami, FL, USA
How much did it cost to start: $500K
Current team size: 80
Website traffic: 750K/month

I Created A $2.7M/Year Software That Extends People's Lives By Analyzing Their DNA

Founder and CEO of SelfDecode, Joe Cohen, explains how his company helps people discover personalized diet, supplement, and lifestyle recommendations based on DNA and lab tests; generating about $2.7 million in revenue over the past year and raising $8 million in a crowdfunding campaign, SelfDecode provides personalized health recommendations prioritized on unique genetic variants, marking the future of healthcare.

About
Joe started SelfDecode almost 7 years ago
Revenue
Joe grew the business to $200K/month
Costs
It cost Joe $500000 to start the business
Read by 5,483 founders

8. Health Coach Institute

Health Coach Institute offers world-class health and wellness training second to none. Multiple programs to help Coaches achieve success. Learn More!

Website traffic: 130K/month