Business Idea

Become A Travel Photographer

About

Becoming a travel photographer requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell travel photography, or selling travel photography online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to become a travel photographer ➜

Key stats

market size
$10.9B
starting costs
$26.5K
gross margin
93%
avg product price
$100
time to build
9 months
growth
SEO
business model
Consulting
time investment
Side project

About

Becoming a travel photographer requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell travel photography, or selling travel photography online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to become a travel photographer ➜

Key stats

market size
$10.9B
starting costs
$26.5K
gross margin
93%
avg product price
$100

 

time to build
9 months
growth
SEO
business model
Consulting
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Employee & Freelancer Expenses $0 $5,000
Equipment & Supply Expenses $500 $5,000
Website Costs $232 $6,425
Business Formation Fees $600 $4,700
Vehicle Expenses $0 $10,000
Retail Business Expenses $0 $11,150
Advertising & Marketing Costs $75 $3,986
Software Expenses $150 $2,670
Other Expenses $0 $800
Office Space Expenses $35 $1,100
Specific Industry Expenses $0 $500

Successful Businesses

Business URL Rank
Exposure exposure.co #87,786
Everything Everywhere Travel Blog everything-everywhere.com #109,100
Amy Karp Photography amykarp.com #194,407
Uncornered Market uncorneredmarket.com #357,874
Feature Shoot featureshoot.com #385,640
Fathomaway.com fathomaway.com #408,317
DistrictCamera districtcamera.com #439,162
I Hit The Button ihitthebutton.com #504,390
Pierre T. Lambert pierretlambert.com #532,218
Photography Workshops santafeworkshops.com #544,835
Official Travel Notes Guide to Travel and Tourism Information Online travelnotes.org #571,283

Pros & Cons

Pros Description
Little startup costs required The cost to start a travel photographer costs significantly less money than most businesses, ranging anywhere from 1,592 to 51,331.
Rewarding work Starting a travel photographer can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Pick & choose the clients you work with Travel Photographeres have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients!
Control of workload With becoming a travel photographer, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.
Gain exposure and experience This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you!
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Longer Sales Process A travel photographer can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Work can be inconsistent As a travel photographer, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.
Lack of benefits With a travel photographer, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.
Taxes As a travel photographer, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.
No safety net Typically, as a travel photographer, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    The most tried and true way to grow a travel photographer is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 3

    Advertising on social media

    Social media advertising is one of the leading ways to get the word out when it comes to travel photographer.

    There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.

    Learn more about advertising on social media ➜