6 Toy Store Success Stories [2024]
Here are some real life success stories of starting a toy store:
1. Mini Materials ($240K/year)
Mat Hofma, a graphic designer, wanted to start his own e-commerce shop but didn't know what to sell until he saw a guy making mini cinder blocks on Reddit. He taught himself 3D design and made molds from 3D prints, eventually creating Mini Materials. The business took off with features on Uncrate, The Awesomer, and Laughing Squid, and has since grown to have 45k Instagram followers.
How much they make: $240K/year
Current team size: 2
Startup Mini Materials sells miniature masonry and woodworking supplies with a cult following gained through viral videos, social media and email newsletters.
2. Disney Home
The official website for all things Disney: theme parks, resorts, movies, tv programs, characters, games, videos, music, shopping, and more!
Where they're located: Orlando, Florida, USA
Website traffic: 11.6M/month
Learn more about starting a toy store:
Where to start?
-> How much does it cost to start a toy store?
-> Pros and cons of a toy store
Need inspiration?
-> Examples of established toy store
-> Marketing ideas for a toy store
-> Toy store Instagram bios
Other resources
4. Kmart.com
Where they're located: Lancaster, California, United States
Website traffic: 2.66M/month
5. TOYSRUS
Where they're located: Los Angeles, California, USA
Website traffic: 460K/month
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings