We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a software business:

#1: Philip Young, founder of Session:

We chatted with with Philip, founder of Session ($8.33K/month). In our interview, Philip says:

The best way to reach product-market fit and retain customers from my experience is to listen to them.

Read the full interview ➜

#2: Chris Vandersluis, founder of HMS:

We chatted with with Chris, founder of HMS ($225K/month). In our interview, Chris says:

There is no outside expert, no money provider, and no external consultant who knows your business as well as you.

Read the full interview ➜

#3: Shiloh Johnson, founder of ComplYant Inc:

We chatted with with Shiloh, founder of ComplYant Inc ($/month). In our interview, Shiloh says:

Here’s a tip: don’t pay to be a part of anyone’s accelerator or incubator that is not offering you investment.

Additionally:

I’ve learned not to be afraid to put something in front of customers, that is really the only way to figure out if it’s any good.

Read the full interview ➜

#4: Chris Vandersluis, founder of HMS:

We chatted with with Chris, founder of HMS ($225K/month). In our interview, Chris says:

We’re grateful for the long-standing relationships with our existing clients... Keeping our clients happy is woven into our mission statement and every part of our business. It has continued to pay off.

Additionally:

If you or your business are struggling, then try thinking about the longer term. Remember, the vision energy and initiative that got you started in the business is still your most powerful tool and it hasn’t gone anywhere.

Read the full interview ➜

#5: Neeraj Gupta, founder of Salonist Software:

We chatted with with Neeraj, founder of Salonist Software ($83.3K/month). In our interview, Neeraj says:

Till now, none of the marketing channels or strategies has stopped or slowed down. Merely in three months, we have secured 2500+ customers worldwide.

Additionally:

Failure comes with success, if you are letting it harm you then, you cannot win, but, if you will not, then, success is waiting for you!

Read the full interview ➜

#6: Nick Franklin, founder of ChartMogul:

We chatted with with Nick, founder of ChartMogul ($/month). In our interview, Nick says:

Stay focused on what’s working, and see if you can expand on that and maybe over time it can turn into a great business.

Read the full interview ➜

Part of

Starting A Software Business: Everything You Need To Know

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