6 Side Project Business Success Stories [2023]

6 Side Project Business Success Stories [2023]
Start A Side Project Business

Here are some real life success stories of starting a side-project business:

1. Empire Flippers ($4.2M/year)

Justin Cooke (from North York, Ontario, Canada) started Empire Flippers over 10 years ago.

Revenue
$350K / month
Team
2 founders / 53 employees
Location
North York, Ontario, Canada

Case Study

My name is Gregory Elfrink and I’m the director of marketing with Empire Flippers. We’re a three-time winner of the INC 5,000 award for being one of the fastest growing companies in America and we help people buy and sell online businesses.

We have brokered over $50 million worth of deals, and since we’re a big believer in transparency we also created a scoreboard that details most of our stats - from the hundreds of thousands of website visitors we get to our pool of potential buyers that grow by the hundreds every month.

empire-flippers-20m-year-helping-people-buy-and-sell-websites

2. Random Trivia Generator ($14.4K/year)

Slavi Grozev (from Toronto, ON, Canada) started Random Trivia Generator over 12 years ago.

Revenue
$1.2K / month
Team
1 founders / 1 employees

Case Study

My name is Slavi and I started a website more than 10 years ago that serves quick, short, simple trivia questions and nothing more. It is called Random Trivia Generator.

More than a decade later, I still run the site and it serves over 200,000 visitors per month.

my-side-project-does-one-simple-thing-makes-14k-year

Learn more about starting a side-project business:

Where to start?

-> How much does it cost to start a side-project business?
-> Pros and cons of a side-project business

Need inspiration?

-> Examples of established side-project business
-> Marketing ideas for a side-project business

Other resources

4. Gumroad ($4.2M/year)

Sahil Lavingia (@shl) and Justin Jackson (@mijustin) join Courtland (@csallen) and Channing (@ChanningAllen) for a special debate-style episode. It's four dudes talking about Elon Musk. What could go wrong?

Sahil Francisco (from San Francisco, CA, USA) started Gumroad about 12 years ago.

Revenue
$350K / month
Team
1 founders / 104 employees
Location
San Francisco, CA, USA

Case Study
  • Gumroad was started by Sahil Lavingia in 2011. This platform is used by writers, designers, game developers, musicians, artists, and filmmakers to monetize their works.
  • The main purpose of Gumroad is to provide digital content creators with an incredibly straightforward e-commerce tool so they can profit from their creative efforts.
  • The company is generating $350K in monthly revenue and assisting creators to earn over $5M/month.
  • The Gumroad website has approximately 5.31M visitors per month.
  • Lavingia asserts that he receives about 30% of the gross revenue.

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Listen to the full podcast on indiehackers.com ➜

5. Stravito ($12.1M/year)

Thor Olof Philogène is the co-founder and CEO of Stravito, a knowledge management platform that gives organizations a secure and central hub for all their marketing knowledge and insights.

Thor Olof Philogène, Sarah Lee, Anders Örbom, and Andreas Lee (from Stockholm, Stockholm County, Sweden) started Stravito over 5 years ago.

Revenue
$1.01M / month
Team
1 founders / 79 employees

Case Study

Stravito is a knowledge management platform that provides organizations with a safe and centralized hub for all their marketing expertise and insights.

The company was founded by Thor Olof Philogène, Sarah Lee, Anders Örbom, and Andreas Lee in 2017 and is headquartered in Stockholm.

A group of businesspeople with years of experience in technology and consumer goods came together to create Stravito.

This knowledge technology company offers centralized insights and makes them available to all teams. They assist consumer business decision-makers more than anyone else in meeting their customers' needs, wants, and desires.

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Listen to the full podcast on audacy.com ➜

Pat Walls,  Founder of Starter Story
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