6 Tips For Starting A Successful Referral Marketing Platform (2024)

Updated: January 19th, 2023
Start A Referral Marketing Platform

Want to start your own referral marketing platform? Here are some tips you should know:

Learn more about starting a referral marketing platform:

Where to start?

-> How much does it cost to start a referral marketing platform?
-> Pros and cons of a referral marketing platform

Need inspiration?

-> Other referral marketing platform success stories
-> Examples of established referral marketing platform
-> Marketing ideas for a referral marketing platform

Other resources

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a referral marketing platform:

#1: Kanwar Dhaliwal, founder of Everflow:

We chatted with with Kanwar, founder of Everflow ($1.25M/month). In our interview, Kanwar says:

The growth that comes in a measured, sustainable way doesn’t go away overnight.


Read the full interview ➜

#2: Manuel Frigerio, founder of ReferralHero:

We chatted with with Manuel, founder of ReferralHero ($18K/month). In our interview, Manuel says:

I think a big part of my success was building an MVP very quickly and validating demand with real paying customers. That experience taught me the importance of building and shipping quickly.


Stay in your lane and play the long game.


Build for a problem/pain. Make sure you’re solving a problem before building anything.


Read the full interview ➜

#3: Kevin Yun, founder of GrowSurf:

We chatted with with Kevin, founder of GrowSurf ($100K/month). In our interview, Kevin says:

We were eager to get customers, but in the process, this led to using generic marketing words and a compromised product that wasn’t a good fit for anyone.


Find customers and help them with their problems. Don't fall into the trap of thinking that "if I build it, they will come."


Read the full interview ➜