12 Ppc Agency Success Stories [2023]

Updated: July 24th, 2023
Start A Ppc Agency

Paid search marketing is an effective way for brands to generate qualified leads and a high return on investment. So it's no surprise businesses are looking for PPC agencies to set up marketing campaigns.

PPC agencies manage internet pay-per-click advertising campaigns that include strategy, design, implementation, SEO, and analysis of ads performance.

PPC professional is a highly sought-after role. 45% of small businesses use PPC advertising. Besides, PPC is a huge business driver for 74% of brands. According to statistics, the global PPC Software market will reach a CAGR of 7.68% within a decade.

Starting a PPC advertising business can be lucrative. f you are planning to start a PPC agency, take AdWords and Bing Ads certifications, and choose a niche.

Here are some real life success stories of starting a PPC agency:

1. Rocket PPC ($480K/year)

Gabriele Contilli (from Emilia-Romagna, Italy) started Rocket PPC over 5 years ago.

$40K / month
2 founders / 6 employees
Emilia-Romagna, Italy

Case Study

Hi everybody, my name is Gabriele Contilli and I am the co-founder of Rocket PPC - a Pay per Click agency based in Italy with a highly-experienced team of specialists.

Our main KPI, however, was the churn rate of our clients: we were willing to keep it as low as possible, in order to keep growing on solid basis year over year. After the first 12 months, we only lost 10% of our clients due to internal changes and not to our errors or fault. I this way we were able to plan a second year with a +50% in revenues that drove us in the 30k/monthly revenue range.


2. Digital Next ($3.48M/year)

Nathan Elly (from Victoria, Australia) started Digital Next over 9 years ago.

$290K / month
2 founders / 13 employees
Victoria, Australia

Case Study

I’m Nathan Elly, branch manager and founder of Digital Next Australia. We’re a search marketing agency with a focus on SEO & PPC. We launched Digital Next Australia in Jan 2014 after working several months of night shifts from the UK.

We started from scratch and after nearly 6 years we are turning over approximately $2 million per year.


Learn more about starting a PPC agency:

Where to start?

-> How to start a PPC agency?
-> How much does it cost to start a PPC agency?
-> Pros and cons of a PPC agency

Need inspiration?

-> Examples of established PPC agency
-> Marketing ideas for a PPC agency
-> Ppc agency names

Other resources

-> Ppc agency tips

4. Digital Position™ ($4.68M/year)

Roger Parent (from Charlotte, North Carolina, USA) started Digital Position™ over 9 years ago.

$390K / month
1 founders / 30 employees

Case Study

Hello! My name is Roger Parent, and I started a digital marketing agency in 2014. We primarily focus on search marketing (paid search & SEO) in the active & healthy lifestyle e-commerce market. That sounds boring though. What we do is help scale the hell out of businesses and change the lives of entrepreneurs who in most instances are struggling to crack the nut that is digital marketing. We’re not afraid to use unconventional means provided measurable results follow.

We’ve scaled the agency to now over $330k/month in revenue, with our eyes set on $416k ($5mm) in 2022. The goal is to grow to $30mm before I turn 40 years old (2029)!


5. The Creative Collective ($2.4M/year)

Yvette Adams (from Maroochydore QLD, Australia) started The Creative Collective over 16 years ago.

$200K / month
2 founders / 20 employees

Case Study

Hi there! I’m Yvette Adams, Founder, and Co-owner of The Creative Collective - a full-service marketing agency that specializes in digital marketing.

We currently have around 100 active clients with whom we are either doing project work or retainer work and respond on average to 160 inquiries each month. In the last year, our team has doubled, and month-on-month compared to last year, as has our revenue.


6. SharpNet Solutions, Inc ($4.2M/year)

Chris Sharp (from Fort Collins, CO) started SharpNet Solutions, Inc about 25 years ago.

$350K / month
1 founders / 39 employees

Case Study

Hello! I’m Christopher Sharp and in 1998, I launched a digital marketing company named SharpNet Solutions. SharpNet originated as a search marketing company, specializing in SEO and PPC service, which remain our flagship products today. Over time, our service portfolio grew to also include Social Media Management and Website Design.

We are focused outwardly to provide an uncommonly good experience for our clients, with a considerable effort toward customer satisfaction, and bottom-line results. We are focused inwardly to provide an exceptional work environment and a strong work-life balance. Because people spend 1/3rd of their lives at work, we do our best to make that investment of one’s time well worth it.


7. Base Coat Marketing ($360K/year)

Austin Houser (from Wilmington, NC, USA) started Base Coat Marketing almost 2 years ago.

$30K / month
1 founders / 2 employees

Case Study

Hi! My name is Austin Houser, and I'm the founder of Base Coat Marketing, a full-service digital marketing agency exclusive to the professional painting industry.

The gamble appears to have paid off. Just three months after launching, we're already on track to exceed last year's revenue under my previous agency, which at the time was 13 years old. Today we are generating $30,000 in monthly recurring revenue with roughly a 50% profit margin.


8. Anachak Design ($84K/year)

Vathana Nguon (from Siem Reap, Cambodia) started Anachak Design about 8 years ago.

$7K / month
1 founders / 3 employees

Case Study

Hello, my name is Vathana Nguon and I am the founder of Anachak Design, a freelance Web Design Agency based in Cambodia. I started the company in 2015, my client list has included a broad range of companies from start-ups and big businesses. Here are some of the projects I have completed: Siem Reaper Travel, Tours By Jeeps, Ride & Rad - The Cycle Tour, etc.

I first launched my web design agency in 2015. I stumbled into beginning a business and I started with very low expectations and grew my business through old-fashioned methods like face-to-face marketing. With time, I began to receive a sufficient number of projects each month and hired my first three employees. Today I was able to generate $5,000 per month.


9. Salt Water Digital ($420K/year)

Dan Thompson (from Vancouver, BC, Canada) started Salt Water Digital over 9 years ago.

$35K / month
2 founders / 6 employees

Case Study

Hello! My name is Daniel Thompson. I am the owner of Salt Water Digital, a digital marketing agency with an emphasis on SEO, PPC and Website Development.

This is me (glasses), my business partner Steve (beard), and our web developer Jenn (gal) at Disneyland. Oh and Connor, he was part of an e-commerce brand we built and sold in 2020


11. Social Reach ($78K/year)

Stephen Wright (from England, United Kingdom) started Social Reach over 5 years ago.

$6.5K / month
1 founders / 2 employees
England, United Kingdom

Case Study

Hi, I’m Stephen and I am the founder and owner of Micro Bikes UK, an e-commerce store that specializes in kids quad bikes (4 wheelers) dirt bikes, scooters and ride on toys.

We are on track to hit six figures in revenue for this financial year and we dropship 90% of our products.


12. Get X Media ($180K/year)

Corey Hayes (from Calgary) started Get X Media about 3 years ago.

$15K / month
1 founders / 3 employees

Case Study

Hey there! I'm Corey Hayes, a seasoned designer with over 20 years of experience in web design, SEO, marketing automation, and PPC. I am the proud founder of Get X Media, a company dedicated to empowering small B2C businesses to achieve remarkable growth.


Pat Walls,  Founder of Starter Story
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