6 Podcast Agency Success Stories [2023]

6 Podcast Agency Success Stories [2023]
Start A Podcast Agency

A podcast agency builds and promotes podcasts for other businesses. The podcast agencies develop strategies for making the client's podcast a success.

If you plan to start your own podcast agency, you may offer full podcast services or identify a niche and focus on it. Options include:

  • Podcast production agency - Creates audio content for podcasts
  • Podcast advertising agency - Advertise on podcasts
  • Podcast editing agencies - Edit podcast episodes
  • Podcast marketing agencies - Build podcasts to market the business or market businesses through other podcasts.
  • Podcast booking agencies - Booking podcasts guests.
  • Podcast promotion agency - Promote podcasts.

Building and growing a podcast requires some level of skills and expertise that many businesses may lack. Thus, they hire a podcast agency to help in all or particular aspects of podcast building and marketing.

Here are some real life success stories of starting a podcast agency:

1. Fame ($204K/year)

Tom Hunt (from London) started Fame over 3 years ago.

$17K / month
1 founders / 3 employees

Case Study

My name is Tom Hunt and we start and grow the world's most profitable podcasts at Fame.

We currently run this process for 10 clients and make approximately $17k per month.


2. Simplecast

Say hello to the modern podcast hosting, distribution and analytics platform. Simplecast remains the easiest way for podcasters to publish audio to the world—with one-click publishing to Apple Podcasts, Spotify, or wherever your audience listens.

  • Website traffic: 1.24M/month
  • Business rank: #16K

Check out their full website ➜

Learn more about starting a podcast agency:

Where to start?

-> How much does it cost to start a podcast agency?
-> Pros and cons of a podcast agency

Need inspiration?

-> Examples of established podcast agency
-> Marketing ideas for a podcast agency

Other resources

-> Podcast agency tips

4. Megaphone

Megaphone provides podcast hosting technology for publishers and audience targeting, data and measurement for brand advertisers.

  • Website traffic: 1.43M/month
  • Business rank: #28.4K

Check out their full website ➜

5. Kitcaster

Kitcaster books your podcast appearances. Get on-demand podcast placements scheduled for you by professionals, for a flat monthly rate.

  • Business rank: #278K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

Hey! 👋 I'm Pat Walls, the founder of Starter Story.

Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.