Business Idea

Start A Pet Blog

About

Starting a pet blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell pet blog, or selling pet blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a pet blog ➜

Key stats

market size
$48B
revenue (monthly)
$400
starting costs
$26.2K
gross margin
80%
time to build
4 months
growth
SEO
business model
Subscriptions
time investment
Side project

About

Starting a pet blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell pet blog, or selling pet blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a pet blog ➜

Key stats

market size
$48B
revenue (monthly)
$400
starting costs
$26.2K
gross margin
80%

 

time to build
4 months
growth
SEO
business model
Subscriptions
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,215
Business Formation Fees $5,600 $20,400
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $1,650
Other Expenses $0 $500
Total Startup Costs $7,466 $45,211

Successful Businesses

Business URL Rank
Healthy Paws healthypawspetinsurance.com #51,876
Best Friends Save Them All bestfriends.org #75,633
Pet Insurance and Animal Insurance Plans gopetplan.com #79,778
PetFlow.com petflow.com #92,277
Pet Supplies Canada homesalive.ca #126,573
Homes Alive Pets Blog blog.homesalive.ca #126,573
Custom Dog Tags & Collars dogids.com #155,867
HealthyPets healthypets.com #178,699
Dog dog.com #181,270
Pet Supplies and Fish Supplies at That Fish Place thatpetplace.com #184,638
Jeffers Pet Supplies, Horse Supplies, Livestock Supplies jefferspet.com #186,640

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Little startup costs required The cost to start a pet blog costs significantly less money than most businesses, ranging anywhere from 7,466 to 45,211.
Rewarding work Starting a pet blog can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Traffic to your website A pet blog gives people a reason to visit your website and to keep coming back to you!
Cons Description
Crowded Space Competition is high when it comes to your pet blog, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Constant maintenance of publication You may find yourself constantly needing to update your pet blog in order to stay relevant for your audience and for those searching on google.
Isolation Often times, as a pet blog, you typically work alone and do not have much face-to-face interaction with other team members.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
Time commitment With starting a pet blog, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Difficult to build trust with your customer With starting a pet blog, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.