5 Personal Styling Business Success Stories [2024]
A personal stylist advises individuals on aesthetic choices such as new fashion trends, clothing styles, colors, and make-up. To become a personal stylist, you must have a detailed style portfolio, a qualification in fashion, make-up, or a related discipline. Prior experience in the fashion industry will be an added advantage.
Here are some real life success stories of starting a personal styling business:
1. MealSurfers ($60K/year)
How much they make: $60K/year
Current team size:
This case study highlights how a men's apparel company founded by Paul in California successfully raised $15,000 through Kickstarter.
2. On Brand ($1.8K/year)
After working in the merchandising industry at Banana Republic and earning his MBA, Brian McEuen noticed a shift in how men were shopping for clothes. He saw an opportunity to curate personalized selections for guys shopping online, leading him to start On Brand. With 75 users and an annual revenue run rate of $1800, Brian aims to improve and expand his product in the future.
How much they make: $1.8K/year
How much did it cost to start: $1.2K
Current team size: 1
On Brand founder Brian McEuen curates personalized selections of clothing for men online, sending emails to individual users without duplicate products, with 75 current users and an annualized revenue run rate of $1800.
So... can you actually make money with a personal styling business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
3. Fashivly ($71.2K/year)
Ashlyn, the founder of Fashivly, started her business after attending a conference that sparked her interest in entrepreneurship. She spent months researching and exploring different business opportunities before stumbling upon the idea of offering digital styling services. With no start-up costs, she began fulfilling client requests through social media and eventually launched her website in March 2022, leveraging a branding shoot and a beautifully designed Squarespace template.
How much they make: $71.2K/year
How much did it cost to start: $2.5K
Current team size: 1
Fashivly is an online personal styling service that offers head-to-toe accessorized looks based on body type, lifestyle, budget, and desired style goals and has seen a 475% growth year over year, averaging $5,936 in revenue every month, all from organic social media and word of mouth.
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
