Personal Development Blog

5 Personal Development Blog Success Stories [2024]

Updated: July 4th, 2024

Personal development blogs teach readers activities designed to improve their talents, potential, employability, and wealth.

Here are important tips to help your personal development blog stand out:

  • Create a catchy title
  • Be truthful to your audience
  • Expect and know how to deal with criticism
  • Market your blog on social media
  • Post new content often
  • Plan your content ahead

In this list, you'll find real-world personal development blog success stories and very profitable examples of starting a personal development blog that makes money.

1. Dean Bokhari ($1.44M/year)

Dean Bokhari, founder of, was working as a marketer for a tobacco company until he had an emotional breakdown and decided to pursue meaningful work. After years of personal development and taking action, he started sharing what he had learned through writing, podcasting, and speaking, which eventually led him to start his membership platform. Now, with over half a million readers and monthly revenues exceeding $100,000, Dean is helping others improve their lives and achieve their goals.

How much money it makes: $1.44M/year
How much did it cost to start: $5K
How many people on the team: 17


How I Started A $100K/Month Membership Platform Focused On Self-Improvement

Founder Dean Bokhari shares how he launched a membership platform focused on self-improvement, generating over $100,000 per month in revenue, attracting customers via high-quality content, guest blogging and Facebook ads, with plans to grow to $1,000,000 per month over the next 3-5 years.

Read by 7,896 founders

2. The Holistic Enchilada ($96K/year)

Delilah Orpi started her blog, The Holistic Enchilada, in 2017 as a side project while working as a full-time teacher.

After finding success with a post about her curly hair routine, she decided to focus on the curly hair niche.

With the help of blogging courses and her expertise in clean beauty, Delilah has grown her blog to earn an average of $7,000 a month in revenue.

How much money it makes: $96K/year
How much did it cost to start: $250
How many people on the team: 2

How I Make $96K/Year As A Beauty Blogger

Delilah Orpi's blog "The Holistic Enchilada" is making up to $7,000 a month in revenue through sales of digital products, display ads, affiliate marketing, and sponsored posts in the niche market of clean beauty and curly hair, with a focus on retaining customers through email marketing and SEO.

Read by 4,278 founders

3. Radical FIRE ($72K/year)

Marjolein Dilven, the founder of Radical FIRE, came up with the idea for her personal finance platform after googling "how to retire early" and discovering the Financial Independence, Retire Early (FIRE) movement. Despite starting with a negative net worth and no previous writing experience, Dilven consistently published content and eventually learned about SEO, which helped her attract more traffic to her website. Today, Radical FIRE generates around $6,000 in monthly revenue and has over 100,000 monthly pageviews, all organic.

How much money it makes: $72K/year
How much did it cost to start: $180
How many people on the team: 2


How I Started A $6K/Month Personal Finance Media Platform For Women

Radical FIRE, a personal finance platform run by women for women, has grown to $6,000 in monthly revenue and 100,000 monthly pageviews with no ads, 120% more than last year, while founder Marjolein Dilven also gets to live her dream life of traveling the world after quiting her job to work on Radical FIRE full-time.

Read by 2,034 founders

4. Katie Goes Platinum ($72K/year)

Katie Emery, founder of, came up with the idea for her business after deciding to embrace her gray hair and noticing a lack of information and products available for women going through the same transition. Within a few months of starting her blog, she earned $500 in ad revenue, and two years later, her site consistently averages $6,000 per month in revenue.

How much money it makes: $72K/year
How much did it cost to start: $500
How many people on the team: 1


How I Started A $6K/Month Blog To Help Women Transitioning From Dyed Hair To Natural Gray Hair

Katie Emery founded, a website advising women on how to transition from dyed hair to their natural gray hair, which earns an average of $6,000 per month in revenue through affiliate marketing, sponsored posts, and advertisements.

Read by 11,504 founders

5. You Be Relentless ($48K/year)

Khoa Bui, the founder of YouBeRelentless, came up with the idea for his business after a cancer scare in 2016 made him rethink his life. He decided to start a business he was passionate about, focusing on entrepreneurship and personal development, and began writing articles, conducting interviews, and creating videos to share valuable tips and information with his audience. Since then, his website has seen significant growth, with over 100k views every few months.

How much money it makes: $48K/year
How much did it cost to start: $200
How many people on the team: 5


How I Started A $4K/Month Website About Entrepreneurship And Personal Development

A CEO shares how he generates $4k a month from his business, YouBeRelentless, which is an online resource that provides tips on entrepreneurship and personal development, by focusing on passion, content, and that career growth takes time.

Read by 5,731 founders