7 Makeup Academy Success Stories [2023]

Updated: July 24th, 2023
Start A Makeup Academy

The allure of the beauty industry never fades. Skip the world of 9 to 5 and consider opening a Makeup Academy. As the founder of a school dedicated to beauty, you become the thought leader for aspiring makeup artists and professionals who crave an upgrade on their skills.

The business model revolves around hosting courses that teach various essential aspects - from mastering the classic smokey eye to creating the perfect dewy foundation base. Imagine whole classrooms of excited students, eager to learn the art of stealing the spotlight with perfect winged eyeliner or mastering contouring techniques.

This could be your stage. Not only do you reap the satisfaction of nurturing skills, but you also pave the road to a booming business venture. As the beauty industry continues to thrive, the desire for professional makeup courses grows alongside it. Be part of that journey, fostering beauticians' dreams while establishing a dynamic income source.

Here are some real life success stories of starting a makeup academy:

1. Vizio Makeup Academy ($2.82M/year)

Anastasia Andreani (from Los Angeles, California, USA) started Vizio Makeup Academy over 12 years ago.

$235K / month
2 founders / 15 employees
Los Angeles, California, USA

Case Study

Hi, my name is Anastasia Andreani. I grew up in the Midwest, in a small town outside Chicago. From a very young age, I was drawn to the world of beauty and art. Growing up wasn’t easy. My parents got divorced when I was very young, which led me to start working and hustling to make money at a young age. I have always been a free-willed spirit with the intention of paving my own way in life.

Vizio Makeup Academy has enrolled over 3,300 students and generated $2.4M in revenue this year. We have been contributing a lot of energy and time into our growth strategies, so we aim to double and triple our earnings in the years to come.


2. Sheila Bella ($4.8M/year)

$400K / month
1 founders / employees

Case Study
  • Sheila Bella is the founder of the multi-figure companies Pretty Rich Bosses and Sheila Bella Permanent Makeup. She is a celebrity brow artist and a successful mentor for the beauty industry.

  • Since the brand's launch in 2010, she has made it her mission to inspire and empower the industry by demonstrating to beauty professionals how to passively scale their businesses online.

  • On top of that, Sheila is the host of the popular iTunes Beauty Entrepreneurship podcast PRETTY RICH PODCAST.

  • Sheila is in charge of the American Academy of Micropigmentation, the biggest group of experts in cosmetic tattooing.


Read the full story on medium.com ➜

Learn more about starting a makeup academy:

Where to start?

-> How much does it cost to start a makeup academy?
-> Pros and cons of a makeup academy

Need inspiration?

-> Examples of established makeup academy
-> Marketing ideas for a makeup academy

Other resources

-> Makeup academy tips

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  • Website traffic: 2.9M/month
  • Business rank: #15.1K

Check out their full website ➜

6. International Open Academy

IOA is your one-stop shop for professional development, personal growth, and goal fulfilment. Start your learning adventure today!

  • Website traffic: 470K/month
  • Business rank: #105K

Check out their full website ➜

7. Australian Academy of Science

  • Website traffic: 510K/month
  • Business rank: #138K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
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