9 Tips For Starting A Successful Io T Startup (2024)

Updated: January 19th, 2023
Start An Io T Startup

Want to start your own IoT startup? Here are some tips you should know:

Learn more about starting an IoT startup:

Where to start?

-> How to start an IoT startup?
-> How much does it cost to start an IoT startup?
-> Pros and cons of an IoT startup

Need inspiration?

-> Other IoT startup success stories
-> Examples of established IoT startup
-> Marketing ideas for an IoT startup
-> Iot startup names

Other resources

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting an IoT startup:

#1: Sam Clay, founder of Turn Touch:

We chatted with with Sam, founder of Turn Touch ($1K/month). In our interview, Sam says:

The market dictates everything. It places an upper limit on how much you can sell, how much you can raise, the amount of interest and hunger you’ll see from the press, and the likelihood of finding complements to your product that in turn boost your own product’s success.

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Read the full interview ➜

#2: Scribit, founder of Scribit:

We chatted with with Scribit, founder of Scribit ($2.3M/month). In our interview, Scribit says:

All things considered, the best way to validate your idea is to discuss it with everyone you can engage in a meaningful and constructive dialogue. People who tend to keep their ideas to themselves are normally not bound to success.

Additionally:

We are not going to conceal the fact that we are constantly taking wrong decisions and learning from them - we feel that this is a part of the whole process of having a start-up.

Further:

Our advice is simple and probably quite obvious but we act in accordance to it - if you really want to do it - do it on 100%, otherwise don’t bother to do it at all.

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#3: Craig Rabin, founder of The Airhook:

We chatted with with Craig, founder of The Airhook ($8K/month). In our interview, Craig says:

If your only goal is a paycheck, being an inventor might not be the right fit for you. Not that it’s not profitable, but your focus needs to be on innovation. The money will come with the right solution to a problem everyone has.

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#4: Craig Rabin, founder of The Airhook:

We chatted with with Craig, founder of The Airhook ($8K/month). In our interview, Craig says:

Be your hero. The world needs leaders right now and that leader is you.

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Read the full interview ➜

#5: Sam Clay, founder of Turn Touch:

We chatted with with Sam, founder of Turn Touch ($1K/month). In our interview, Sam says:

Email marketing is a great channel but without spending more time building new tech, it’s hard to clean out inventory supply.

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Read the full interview ➜

#6: Craig Rabin, founder of The Airhook:

We chatted with with Craig, founder of The Airhook ($8K/month). In our interview, Craig says:

Expecting the unexpected simply was not good enough. Saying “it will be ok” was not good enough. The entire team and I had to think about our futures first, many with spouses and families, before we could even think about product innovation/growth/etc.

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#7: Anthony Chow, founder of Igloohome:

We chatted with with Anthony, founder of Igloohome ($400K/month). In our interview, Anthony says:

Focus on solving one problem first. Do not try to solve too many problems at one time. Startups have limited resources, and to maximise your chances of success, you need to focus on only one thing.

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Read the full interview ➜