7 Internet Marketing Consulting Business Success Stories [2024]

Updated: November 1st, 2023
Start An Internet Marketing Consulting Business

Starting an internet marketing consulting business can be a lucrative venture. Such businesses provide customized solutions to help companies improve their online presence and digital marketing strategy, to reach a wider audience.

To start such a business, you need to have expertise in areas such as search engine optimization, content creation, website analytics, social media, and pay-per-click advertising.

Offer your consulting services to local businesses and startups, highlighting your ability to cost-effectively drive web traffic, convert visitors, and expand their brand's digital footprint.

It is crucial to stay up-to-date on the latest online marketing best practices and trends so that you can guide your clients to make smart, data-driven decisions that maximize their Return On Investment (ROI).

Here are some real life success stories of starting a internet marketing consulting business:

1. theta. ($864K/year)

Emmanuel Iroanya, the founder of theta, had a unique journey that led him to start his civic and government-focused digital firm. Inspired by his father's entrepreneurial efforts in working with the City of Baltimore to provide mental health and family preservation services, Emmanuel realized he could make a difference by working with federal agencies. His time at a large federal systems integrator solidified his idea to create a company that existed at the intersection of technology and government, with the goal of addressing the limitations and implications of technology in the public sector.

How much they make: $864K/year
Current team size: 0

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Inspired By My Father, I Started A $72K/Mo Digital & Management Firm [Baltimore]

Digital and management firm theta. has served over six government agencies since its inception, providing innovative solutions to unique computing problems that meet client needs so effectively, it has doubled its employee number and is aiming for a 50/50 prime-subcontractor revenue split.

About
Emmanuel started theta. about 9 years ago
Revenue
Emmanuel grew the business to $72K/month
Read by 3,609 founders

2. Regex SEO ($480K/year)

Dmitrii Kustov, the founder of Regex SEO, came up with the idea for his data-driven internet marketing agency while working as a PHP developer at a digital agency. After being given the ultimatum to learn SEO or get fired, Dmitrii immersed himself in the intricacies of SEO and quickly became the head of the agency's marketing department. In 2015, he decided to start his own business to provide individualized, results-driven marketing solutions for businesses.

How much they make: $480K/year
How much did it cost to start: $0
Current team size: 18

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I Left My Full-Time Job & Started My Own Marketing Agency [$40K/Month]

Learn how Regex SEO, a data-driven internet marketing agency, grew from a one-man company to a team of 16 full-time employees and over 30 contractors, with $1M+ annual revenue pre-COVID, by prioritizing individual approach, hard work, and retention of good people.

About
Dmitrii started Regex SEO over 8 years ago
Revenue
Dmitrii grew the business to $40K/month
Read by 2,527 founders

Learn more about starting an internet marketing consulting business:

Where to start?

-> How much does it cost to start an internet marketing consulting business?
-> Pros and cons of an internet marketing consulting business

Need inspiration?

-> Examples of established internet marketing consulting business

Other resources

3. Thrive Internet Marketing Agency ($15M/year)

How much they make: $15M/year
Current team size: 222

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$15M ARR internet marketing agency

Thrive, a full-service digital marketing agency, started as a small team and grew into a global company with over 220 workers in 34 states, providing custom WordPress design, e-commerce optimization, social media marketing, and more.

About
They started Thrive Internet Marketing Agency about 19 years ago
Revenue
They grew the business to $1.25M/month
Read by 564 founders

4. PinMeTo ($6M/year)

How much they make: $6M/year
Current team size: 82

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Their upsell org is hitting 150% expansion quotas on way to $6m ARR

Learn how PinMeTo has become a global leader in location marketing and local SEO technologies, trusted by major brands like H&M and 7-Eleven, with 3000+ accounts in 100+ nations, and more than 70 employees who represent 17 different nationalities and manage millions of data points annually.

About
Daniel started PinMeTo about 11 years ago
Revenue
Daniel grew the business to $500K/month
Read by 488 founders

5. Concentrix ($5.59B/year)

How much they make: $5.59B/year
Current team size: 125800

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Contact Centers and Customer Experience with Concentrix

Learn how a young entrepreneur built an award-winning digital consumer experience company, Concentrix, with over 225,000 global employees and impressive YoY growth of 13.45%, serving prominent Fortune Global 500 clients in various sectors including technology, banking, and retail.

About
Chris started Concentrix about 41 years ago
Revenue
Chris grew the business to $466M/month
Read by 368 founders