8 Hygiene Product Company Success Stories [2024]

Updated: November 19th, 2023
Start A Hygiene Product Company

Starting a hygiene products business can be a lucrative and rewarding venture. This type of business involves producing and selling products that help people maintain cleanliness and personal hygiene, such as soap, hand sanitizer, and disinfectant wipes.

To start and run this business successfully, you will need to have a solid understanding of the market and the needs of your target customers. You will also need a reliable source of raw materials, such as oils and fragrances, to create your products.

In addition, you will need to have a good business plan in place, including a marketing strategy and a financial plan. You will also need to be willing to invest time and resources into research and development to ensure that your products are of high quality and meet the needs of your customers.

Finally, it is essential to have a solid online presence to reach a wider audience and market your products effectively. This can include a website, social media accounts, and an email list to stay in touch with your customers.

Overall, starting a hygiene products business requires a combination of market research, product development, and effective marketing. With hard work and dedication, this business can be a rewarding and profitable venture.

Here are some real life success stories of starting a hygiene product company:

1. The Hygiene Company ($6.25M/year)

Jonathan Bradford came up with the idea for his hygiene solutions business, Wipepod, when he was at a local gym and realized there was no convenient way to access disinfectant wipes to clean the equipment. He believed that providing a nice-looking dispenser that held a good number of antibacterial wipes would enhance cleanliness in organizations and improve compliance with hygiene practices. Since then, Wipepod has grown and expanded its manufacturing capabilities, supplying gyms, offices, universities, and more with their product worldwide.

How much they make: $6.25M/year
How much did it cost to start: $65K
Current team size: 6

article

How My Forward-Thinking Hygiene Solutions Company Is Thriving In COVID-19

A hygiene solutions company founded by Jonathan Bradford now earns £500k/month, after years of developing a wall-mounted antibacterial wipe dispenser that is used in health clubs, workplaces, and in over 100 locations worldwide, and also developing an electronic washroom hygiene monitor.

About
Jonathan started The Hygiene Company over 32 years ago
Revenue
Jonathan grew the business to $521K/month
Costs
It cost Jonathan $65000 to start the business
Read by 9,004 founders

2. SNOW ($60M/year)

Josh Elizetxe, the founder of Snow, came up with the idea for his business after identifying a gap in the oral care market. He wanted to create a company that focused on consumers' cosmetic appearance and offered a range of oral care products. With the goal of providing a luxurious customer experience, Snow has experienced tremendous success, with an estimated $8-10 million in sales expected for December alone.

How much they make: $60M/year
How much did it cost to start: $150K
Current team size: 25

article

How I Started A $2M/Month Premium Oral Care Products Business

Josh Elizetxe built Snow, a luxury at-home teeth whitening kit and oral care products brand, from scratch, and is estimating to make $8-10 million in sales this December alone, with plans to expand into retail and launch at Life Time Fitness.

About
Josh started SNOW almost 7 years ago
Revenue
Josh grew the business to $5M/month
Costs
It cost Josh $150000 to start the business
Read by 8,349 founders

So... can you actually make money with a hygiene product company?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. LastObject ($2.88M/year)

Isabel, a co-founder of LastSwab, along with two other independent designers, came up with the idea for their reusable cotton swab after researching harmful single-use items and finding that cotton swabs were a major contributor to pollution. They launched their business through crowdfunding platforms and have since attracted and retained customers through Instagram and newsletters. Their goal is to create a range of LastItems to reduce single-use items and create a more sustainable world.

How much they make: $2.88M/year
Current team size: 6

article

How We Raised $1.2MM+ To Create The First Reusable Cotton Swab

Danish start-up LastSwab, co-founded by Isabel, has received €1m ($1.2m) in crowdfunding on platforms including Kickstarter and Indiegogo, exhibiting the appetite for reusable products that reduce environmental pollution.

About
Isabel started LastObject about 5 years ago
Revenue
Isabel grew the business to $240K/month
Read by 6,675 founders

4. SustainABLE Start ($360K/year)

Chloe Trujillo, the 16-year-old founder of SustainABLE Start, came up with the idea for her nonprofit after a chance encounter with a man experiencing homelessness who offered her directions. Inspired by his selflessness and the lack of hygiene products available to those in need, Chloe began carrying supplies and eventually founded SustainABLE Start, which has distributed over $380,000 worth of eco-friendly hygiene kits to New Yorkers experiencing homelessness.

How much they make: $360K/year
How much did it cost to start: $1K
Current team size: 11

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How A Teenager Distributed $400K Worth Of Eco-Friendly Hygiene Kits To New Yorkers Experiencing Homelessness

A teenager founded a 510(c)(3) nonprofit that creates eco-friendly hygiene kits for New Yorkers experiencing homelessness that provided 9,000 hygiene kits in all 5 boroughs of New York City totaling over $380,000 in value in just 10 months.

About
Chloe started SustainABLE Start over 4 years ago
Revenue
Chloe grew the business to $30K/month
Costs
It cost Chloe $1000 to start the business
Read by 4,978 founders

So... can you actually make money with a hygiene product company?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Awkward Essentials ($1.44M/year)

Frances, the founder of Awkward Essentials, came up with the idea for her business, specifically the Dripstick product, after experiencing post-sex drip and realizing there were no effective solutions available. While baking and using a spatula, she had the idea for a vaginal spatula to clean up the leftovers, which ultimately led to the creation of the world's first cum sponge. Despite facing challenges and setbacks, Frances persisted and launched her business, gaining attention and orders from around the world.

How much they make: $1.44M/year
How much did it cost to start: $5K
Current team size: 4

article

How This After-Sex Cleanup Product Became A $1.4M/Year Business

Awkward Essentials CEO and founder, Frances, discusses the creation and launch of Dripstick, the world's first cum sponge, and how they have grown their business through a mix of marketing tactics, including viral TikToks and an Amazon launch.

About
Frances started Awkward Essentials over 3 years ago
Revenue
Frances grew the business to $120K/month
Costs
It cost Frances $5000 to start the business
Read by 8,572 founders