Start A Hotel Consulting Business - Business Ideas

Updated: September 15th, 2022
Start A Hotel Consulting Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

A hotel consulting business provides professional advice to investors or individuals interested in the hospitality industry. Another role of a hotel consultant is analyzing the hospitality industry and advising the hotel and resort owners on how to build a thriving business.

To start and operate a successful hotel consulting agency, focus on gaining industry knowledge and earning years of experience in hotel management.

Starting a hotel consulting business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell hotel consulting, or selling hotel consulting online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a hotel consulting business ➜

Key Stats

revenue (monthly)
$500K
starting costs
$21.9K
gross margin
30%
avg product price
$105
time to build
540 days
growth
SEO
business model
Brick & Mortar
time investment
Full time
work from home?
Yes

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$151

$352

Website Costs

$223

$7,215

Business Formation Fees

$5,600

$20,400

Software Expenses

$162

$3,094

Advertising & Marketing Costs

$75

$5,536

Total Startup Costs

$6,211

$43,597

Successful Businesses

Business URL Rank

Marriott

marriott.com

1,168

Hyatt

hyatt.com

5,762

Trip.com

trip.com

6,443

Four Seasons Hotels and Resorts

fourseasons.com

13,816

The Ritz-Carlton

ritzcarlton.com

14,835

Choice Hotels

choicehotels.com

23,259

Lotte Hotel Rewards

lottehotel.com

31,779

Shangri-La International Hotel Management Ltd.

shangri-la.com

37,294

Reservations.com

reservations.com

38,839

Taj Hotels: Luxury Hotels & Resorts in India

tajhotels.com

41,166

ایران هتل رزرو آنلاین تمامی هتل های ایران با گارانتی بهترین قیمت

iranhotelonline.com

41,883

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Meaningful business connections

You never know who you will meet as a hotel consulting business. This could be the start of an incredible business opportunity!

High customer retention rates

Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.

Pick & choose the clients you work with

Hotel Consulting Businesses have the ability to choose the clients they work with. You have the freedom to work with only a few loyal clients or with hundreds of clients!

Control of workload

With starting a hotel consulting business, you have the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.

Unlimited income potential

With starting a hotel consulting business there is no cap as to how much income you can make. The stronger your business skills and the more energy/time you put into your career, the more you'll make.

Cons Description

Longer Sales Process

A hotel consulting business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Taxes

As a hotel consulting business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Stressful work

This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.

Churn

In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible.

Time commitment

With starting a hotel consulting business, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.

Impatient customers

You may offer an engaging user experience for your customer, but customers expect a lot and may be impatient if they aren't pleased with your product or service.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

    Learn more about affiliate program ➜

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜