Fragrance Store

4 Tips For Starting A Successful Fragrance Store (2025)

Updated: April 15th, 2025

Want to start your own fragrance store? Here are some tips you should know:

We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting a fragrance store:

#1: Gary A., founder of Fragrancebuy Canada:

We chatted with with Gary, founder of Fragrancebuy Canada ($2M/month). In our interview, Gary says:

The most important lesson we learned throughout the process is that the most difficult part is the starting phase but it doesn’t need to be perfect.

Additionally:

The key to winning is to always keep ahead of the game in such a way that when your competitors reach the level you are today, you’ve already innovated and are still thousands of miles ahead of them.

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Read the full interview ➜

#2: Jeremy Banc, founder of Fragrance One:

We chatted with with Jeremy, founder of Fragrance One ($202K/month). In our interview, Jeremy says:

I can’t emphasize enough how important it is to either grow your own community or work with someone who has a direct reach to your future customers.

Additionally:

Working with family can be a curse and a blessing. Just make sure all expectations are discussed, roles are assigned and you communicate everything.

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Read the full interview ➜