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5 Fashion Blogging Business Success Stories [2023]

5 Fashion Blogging Business Success Stories [2023]
Start A Fashion Blogging Business

Are you addicted to fashion trends and news? Thought so!

If so, starting a fashion blog can be a fun and practical way to earn passive income covering a topic you love. Starting a fashion blog is pretty straightforward. Buy a domain, create a website, and start creating content.

However, you have to share your content widely to attract readers. A key strategy for promoting your blog is sharing content via Instagram, YouTube, and other social media channels.

Social media channels provide a platform to get ideas on the subject and generate many opportunities.

Here are some real life success stories of starting a fashion blogging business:

1. Creative Fashion Blog ($120K/year)

Lisa Miller-Mecham (from Salt Lake City, Utah, USA) started Creative Fashion Blog over 5 years ago.

Revenue
$10K / month
Team
1 founders / 1 employees
Location
Salt Lake City, Utah, USA

Case Study

Hello! My name is Lisa Miller-Mecham. I’m a creative mom of 4 who runs a craft/sewing website called CreativeFashionBlog.com. I started out as an accessory designer, turned award-winning fashion designer, turned DIY blogger… and now a profitable sewing pattern maker.

My best month so far in 2020 has generated slightly over $15,000 while working part-time. I’m actually launching a course next month to show other creative women how to do the same!

how-i-make-10k-month-selling-printable-sewing-patterns-from-my-fashion-blog

2. Katie Goes Platinum ($72K/year)

Katie Emery (from Los Angeles, CA) started Katie Goes Platinum almost 5 years ago.

Revenue
$6K / month
Team
1 founders / 1 employees

Case Study

My name’s Katie Emery and I’m the founder of KatieGoesPlatinum.com, a website that advises women on how to joyfully transition from dyed hair to their natural gray hair.

But, two years later, my site consistently averages $6,000 per month in revenue (sometimes reaching as high as $10,000/month). It has grown much more than I ever anticipated!

how-i-started-a-6k-month-blog-to-help-women-transitioning-from-dyed-hair-to-natural-gray-hair

Learn more about starting a fashion blogging business:

Where to start?

-> How much does it cost to start a fashion blogging business?
-> Pros and cons of a fashion blogging business

Need inspiration?

-> Examples of established fashion blogging business

Other resources

-> Fashion blogging business tips

4. The Modest Man ($48K/year)

Brock McGoff (from Tucson, Arizona, USA) started The Modest Man about 11 years ago.

Revenue
$4K / month
Team
1 founders / 8 employees
Location
Tucson, Arizona, USA

Case Study

My name is Brock McGoff, and I run The Modest Man (TMM), a digital media brand dedicated to helping guys dress better and feel more confident, with an emphasis on the man of modest height.

In a given month, TMM generates $10-15k revenue from advertising brand partnerships, digital products (an e-book) and affiliate programs. Since there isn’t any inventory or “cost of goods” profit margins are very high.

starting-a-men-s-style-publication-reaching-a-million-people-per-month

Pat Walls,  Founder of Starter Story
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