Start An Entertainment Booking Agency - Business Ideas

Updated: September 15th, 2022
Start An Entertainment Booking Agency

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Are you passionate about the entertainment industry and interested in turning your passion into a profitable business? How about launching your own entertainment booking business?

An entertainment booking agency helps entertainers get gigs. Simply put, an entertainment booking agency works with performers and those who need entertainers. The agency socializes and builds relationships with the owners and managers of establishments featuring live acts.

If starting your entertainment booking agency, find a specialty area and build a list of entertainers you can work with. Market your business and focus on networking so you maximize market reach.

Starting an entertainment booking agency requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell entertainment booking agency, or selling entertainment booking agency online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an entertainment booking agency ➜

Key Stats

market size
$10B
starting costs
$11.7K
gross margin
90%
time to build
210 days

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$150

$250

Website Costs

$223

$7,015

Business Formation Fees

$600

$4,700

Software Expenses

$162

$2,894

Advertising & Marketing Costs

$0

$1,400

Total Startup Costs

$1,135

$23,259

Successful Businesses

Business URL Rank

Talenthouse, Inc.

talenthouse.com

105,502

United Talent Agency

unitedtalent.com

157,572

Cirque du Soleil

cirquedusoleil.com

164,158

WME

wmeagency.com

247,617

Mediaslide

mediaslide.com

310,351

Live Nation Entertainment

livenationentertainment.com

311,198

Dothan Eagle

dothaneagle.com

355,501

Gigwell

gigwell.com

558,290

Home

aegworldwide.com

652,251

Scarlett Entertainment

scarlettentertainment.com

689,921

Merlin Entertainments

merlinentertainments.biz

702,156

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a entertainment booking agency costs significantly less money than most businesses, ranging anywhere from 62 to 23,259.

Rewarding work

Starting a entertainment booking agency can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

No overhead costs

To get your entertainment booking agency started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Cons Description

Crowded Space

Competition is high when it comes to your entertainment booking agency, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Longer Sales Process

A entertainment booking agency can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Work can be inconsistent

As a entertainment booking agency, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.

Lack of benefits

With a entertainment booking agency, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.

Isolation

Often times, as a entertainment booking agency, you typically work alone and do not have much face-to-face interaction with other team members.

Taxes

As a entertainment booking agency, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.