6 Collectible Toys Success Stories [2024]

Updated: November 1st, 2023
Become A Collectible Toys

Here are some real life success stories of starting a collectible toys:

1. Mini Materials ($240K/year)

Mat Hofma, a graphic designer, wanted to start his own e-commerce shop but didn't know what to sell until he saw a guy making mini cinder blocks on Reddit. He taught himself 3D design and made molds from 3D prints, eventually creating Mini Materials. The business took off with features on Uncrate, The Awesomer, and Laughing Squid, and has since grown to have 45k Instagram followers.

How much they make: $240K/year
Current team size: 2

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I Make $20K/Month Selling Tiny Cinder Blocks Online

Startup Mini Materials sells miniature masonry and woodworking supplies with a cult following gained through viral videos, social media and email newsletters.

About
Jared started Mini Materials about 9 years ago
Revenue
Jared grew the business to $20K/month
Read by 27,900 founders

2. BigBadToyStore

Big Bad Toy Store started when Dan created a basic eCommerce website in 1999 and launched the site with a pallet of Beast Machines Transformers from Hasbro. Later in the year, 2000 Dan launched an updated version of the site, and from 2000 to 2005 it was used to greatly expand the selection and infrastructure.

Where they're located: Portland, Oregon, USA
Website traffic: 10.6M/month

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Learn more about starting a collectible toys:

Where to start?

-> How much does it cost to start a collectible toys?
-> Pros and cons of a collectible toys

Need inspiration?

-> Examples of established collectible toys
-> Marketing ideas for a collectible toys

Other resources

4. eCRATER

Buy and sell on eCRATER, an online marketplace and free online store builder

Where they're located: Cotosaz, Pastaza, Ecuador
Website traffic: 2.18M/month

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5. EE Distribution : Wholesale Distributor of Action Figures, Toys & Gifts

Where they're located: Ghanzi District, Botswana
Website traffic: 590K/month

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