Becoming a baby photography business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell baby photography, or selling baby photography online, you can use this page as a guide for everything you'll need to know.
|Min Startup Costs||Max Startup Costs|
|Office Space Expenses||$0||$7,000|
|Employee & Freelancer Expenses||$151||$352|
|Business Formation Fees||$5,600||$20,400|
|Advertising & Marketing Costs||$0||$2,750|
|Total Startup Costs||$6,136||$40,811|
|Tiny Hearts Photography||tinyheartsphotography.com||#738,941|
|Rebecca Rice Photography||rebeccaricephoto.com||#902,145|
|The Milky Way||themilkyway.ca||#930,480|
|Orange County Family Photographer||lineandroots.com||#1,021,202|
|360 Home Photography||360homephoto.com||#1,030,030|
Pros & Cons
|Flexibility||You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.|
|Ability to start your business from home||It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!|
|Little startup costs required||The cost to start a baby photography business costs significantly less money than most businesses, ranging anywhere from 62 to 40,811.|
|Rewarding work||Starting a baby photography business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.|
|No overhead costs||To get your baby photography business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!|
|Meaningful business connections||You never know who you will meet as a baby photography business. This could be the start of an incredible business opportunity!|
|Crowded Space||Competition is high when it comes to your baby photography business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.|
|Constant maintenance of publication||You may find yourself constantly needing to update your baby photography business in order to stay relevant for your audience and for those searching on google.|
|Longer Sales Process||A baby photography business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.|
|Work can be inconsistent||As a baby photography business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.|
|Isolation||Often times, as a baby photography business, you typically work alone and do not have much face-to-face interaction with other team members.|
|Work can be repetitive||You may find creating the same product over and over repetitive and tiresome. One way of avoiding this is to diversify product lines and revenue streams - this will keep things interesting!|
Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.
For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
Social Media Advertising
Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.
Hey! 👋I'm Pat Walls, the founder of Starter Story.
We interview successful business owners and share the stories behind their business. By sharing these stories, we want to help you get started.
Interested in starting your own business? Join Starter Story Premium to get the greatest companion to starting and growing your business:
- Connect + get advice from successful entrepreneurs
- Step by step guides on how to start and grow
- Exclusive and early access to the best case studies on the web
- And much more!