Business Idea

Start A Photography Blog

About

Starting a photography blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell photography blog, or selling photography blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a photography blog ➜

Key stats

market size
$400M
starting costs
$26.8K
gross margin
65%
time to build
4 months
growth
Outsourcing
time investment
Side project

About

Starting a photography blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell photography blog, or selling photography blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a photography blog ➜

Key stats

market size
$400M
starting costs
$26.8K
gross margin
65%

 

time to build
4 months
growth
Outsourcing
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,215
Business Formation Fees $5,600 $20,400
Other Expenses $0 $2,000
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $950
Total Startup Costs $7,466 $46,011

Successful Businesses

Business URL Rank
Bing bing.com #37
Internet Archive: Digital Library archive.org #213
Flickr flickr.com #857
PIXLR pixlr.com #961
Hatena Blog hatenablog.com #1,101
500px 500px.com #2,565
Photobucket photobucket.com #3,959
blog.google blog.google #12,826
Digital Photography School digital-photography-school.com #24,720
Photoshop apps photoshop.com #24,792
Blogger Templates btemplates.com #26,140

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Little startup costs required The cost to start a photography blog costs significantly less money than most businesses, ranging anywhere from 7,466 to 46,011.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Traffic to your website A photography blog gives people a reason to visit your website and to keep coming back to you!
Meaningful business connections You never know who you will meet as a photography blog. This could be the start of an incredible business opportunity!
Cons Description
Crowded Space Competition is high when it comes to your photography blog, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Isolation Often times, as a photography blog, you typically work alone and do not have much face-to-face interaction with other team members.
Time commitment With starting a photography blog, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
You might struggle financially (at first)! If you bootstrap your business or choose not to pay yourself (or pay yourself less than you were making at your corporate job), this can be financially taxing. It's important to adjust your lifestyle and set a plan for yourself so you don't find yourself in a stressful situation.
Easy target for criticism Since your photography blog has the ability to reach a large audience, you'll need to be able to handle criticism. The internet can be a cruel place, and regardless of your intentions, many people will disagree with you and even take their criticism too far. To survive in this industry, you'll need to have tough skin (or at least learn this along the way).
The job can be demanding This is one of the major disadvantages starting a photography blog. It's important to understand that you may need to make yourself available on a 24/7 basis.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.