Start An Artificial Plants Business
About
Starting an artificial plants business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell artificial plants, or selling artificial plants online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start an artificial plants business ➜
Key stats
Startup Costs
| Min Startup Costs | Max Startup Costs | |
|---|---|---|
| Employee & Freelancer Expenses | $0 | $5,500 |
| Website Costs | $232 | $6,500 |
| Business Formation Fees | $600 | $4,700 |
| Retail Business Expenses | $0 | $16,150 |
| Inventory Expenses | $350 | $14,750 |
| Advertising & Marketing Costs | $75 | $5,286 |
| Software Expenses | $150 | $2,420 |
| Other Expenses | $0 | $800 |
| Total Startup Costs | $1,407 | $56,106 |
Successful Businesses
| Business | URL | Rank | |
|---|---|---|---|
|
HomeGoods | homegoods.com | #38,729 |
|
Nearly Natural | nearlynatural.com | #62,796 |
|
Office Plants, Living Walls & Scenting - Ambius | ambius.com | #181,810 |
|
Plenty | plenty.ag | #298,527 |
|
Default Store View | plantshed.com | #308,278 |
|
Swimming Pool Waterfalls, Garden Ponds, 3D Aquarium Backgrounds | universalrocks.com | #352,098 |
|
Sullivans | Silk Flowers, Artificial Plants, Plants & Home Decor Wholesale | sullivangift.com | #425,984 |
|
Petals | petals.com | #475,271 |
|
Bachmans | bachmans.com | #656,594 |
|
The Plants Project | theplantsproject.com.au | #656,999 |
|
Autograph Foliages Commercial Grade Wholesale Artificial Foliage | autographfoliages.com | #666,890 |
Pros & Cons
| Pros | Description |
|---|---|
| Flexibility | You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
| Meaningful business connections | You never know who you will meet as a artificial plants business. This could be the start of an incredible business opportunity! |
| High customer retention rates | Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer. |
| Easy to encourage "impulse buy" | In the artificial plants business, you have a much higher chance of encouraging your customers to buy on impulse - you can easily alter the price, placement, packaging, and promotional value to influence the decision of your buyer. |
| Unlimited income potential | With starting an artificial plants business there is no cap as to how much income you can make. The stronger your business skills and the more energy/time you put into your career, the more you'll make. |
| Amazing perks and discounts | Working in the artificial plants business comes with its perks! As a seller for these products/services, you typically also get to enjoy industry perks and discounts. |
| Cons | Description |
|---|---|
| Motivation of employees | If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees. |
| Longer Sales Process | A artificial plants business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers. |
| Low margins | The gross margins for your artificial plants business are typically around 10%, which can make it more challenging to incur new expenses and maintain profitability. |
| Taxes | As a artificial plants business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
| Stressful work | This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments. |
| Niche Market | A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience. |
Marketing Ideas
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1
Word of mouth
The most tried and true way to grow a artificial plants business is through word of mouth - some entrepreneurs would say it's more important than all social media.
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2
Advertising on social media
Social media advertising is one of the leading ways to get the word out when it comes to artificial plants business.
There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.
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3
Pay Per Click Advertising
Pay-per-click (PPC) is a performance-based marketing method that allows you to show specific ads for services or products oriented to a very defined target, with the goal that the user visits your website or landing page.
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