Start An Artificial Plants Business - Business Ideas

Updated: September 15th, 2022
Start An Artificial Plants Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Artificial flowers are commonly used for décor at home, offices, and during events.

Nowadays, event organizers, homeowners, and businesses largely prefer artificial flowers over natural flowers as they are long-lasting and available in different colors and textures.

With the growing trend of indoor and outdoor decoration across the globe, starting an artificial flowers business can be a lucrative business opportunity. Thus, if you are interested in starting a florist business, you may consider artificial flowers a potential business opportunity.

Starting an artificial plants business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell artificial plants, or selling artificial plants online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an artificial plants business ➜

Key Stats

revenue (monthly)
$50K
starting costs
$23.2K
gross margin
10%
avg product price
$38
time to build
210 days
growth
SEO
business model
E-Commerce
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Employee & Freelancer Expenses

$151

$352

Website Costs

$223

$7,215

Business Formation Fees

$600

$4,700

Retail Business Expenses

$1,250

$11,650

Inventory Expenses

$350

$14,750

Advertising & Marketing Costs

$75

$5,286

Software Expenses

$150

$2,420

Total Startup Costs

$2,799

$46,373

Successful Businesses

Business URL Rank

HomeGoods

homegoods.com

38,729

Nearly Natural

nearlynatural.com

62,796

Ambius

ambius.com

181,810

Potomac Floral Wholesale

flowerwholesale.com

271,720

Plenty

plenty.ag

298,527

PlantShed

plantshed.com

308,278

Universal Rocks

universalrocks.com

352,098

Garden Nurseries, Landscaping Services & Design, Florists, Patio Furniture and the Areas Largest Christmas Stores in the Detroit MI area from locations in Clinton Township, Dearborn Heights, Eastpointe, Royal Oak, West Bloomfield, and Plymouth \ Ann Arbor MI

englishgardens.com

391,056

Sullivans

sullivangift.com

425,984

Petals

petals.com

475,271

Windowbox.com

windowbox.com

556,241

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Meaningful business connections

You never know who you will meet as a artificial plants business. This could be the start of an incredible business opportunity!

High customer retention rates

Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.

Easy to encourage "impulse buy"

In the artificial plants business, you have a much higher chance of encouraging your customers to buy on impulse - you can easily alter the price, placement, packaging, and promotional value to influence the decision of your buyer.

Unlimited income potential

With starting an artificial plants business there is no cap as to how much income you can make. The stronger your business skills and the more energy/time you put into your career, the more you'll make.

Amazing perks and discounts

Working in the artificial plants business comes with its perks! As a seller for these products/services, you typically also get to enjoy industry perks and discounts.

Cons Description

Motivation of employees

If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.

Longer Sales Process

A artificial plants business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Low margins

The gross margins for your artificial plants business are typically around 10%, which can make it more challenging to incur new expenses and maintain profitability.

Taxes

As a artificial plants business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Stressful work

This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.

Niche Market

A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.

Marketing Ideas

  • 1

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜

  • 3

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.

    Learn more about social media advertising ➜