zapato FEROZ

How We Created A $65K/Month Healthy Children's Footwear Brand That Sells Almost Everything On Launch Day

September 29th, 2020
Laura Garcia Perdomo
Founder, zapato FEROZ
$500K
revenue/mo
2
Founders
6
Employees
zapato FEROZ
from Paterna, España
started September 2016
$500,000
revenue/mo
2
Founders
6
Employees
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Hello! Who are you and what business did you start?

Hello, my name is Lau García and I am the shoemaker, co-founder, and CEO of Zapato FEROZ, a children's footwear company that respects children's feet. I and my partner Héctor, are at the forefront of this brand that seeks to offer the best footwear for babies and children so that their feet are protected, healthy and at the same time enjoying the sensation of going barefoot.

Our main products are the baby footwear line (1-2 years), Feroces, and the children's footwear line (2-5 years), Rockers. Our main customers are parents who care about the health and natural development of their children, and who offer them a shoe that adapts to their feet... and not the other way around.

The growth of Zapato FEROZ has been amazing for a couple of years, crazy. We have been doubling production for the last four seasons, as the demand for our shoes grows and grows without stopping. In the last 12 months, we have billed around $60k/month, something unthinkable for us when we started this project when we got around $900-1000/month.

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