400+ Catchy Dog Treat Business Names

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Updated: June 10th, 2025

So, you've come up with the perfect dog treat business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your dog treat business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best dog treat business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your dog treat business.

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AI Dog Treat Business Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy dog treat business name ideas

Dogworks
Dogs And More
K-9 Clippers
The Hairy Leash
The Good Puppy Dog
Bark In Style
The Doggie Chalet
Pawfect Tail
One Puppy
FirstJoy Business
Dogwind
Doggolix Treat
MysticBite Dog
Furry Pawsible
Blue Boss Bones
A Dog’S Life
Doggie Daycare
The Barking Lot
Brown Dog Bakery
Puppy Trail
In The Dog House
Treat your Dawg
Off Leash
Woody Gang
Pups Shop
CookieCrew
Canine Treat
More For Max
Fur Mutt Pet Store
Canine Candy
Paws Up!
Downward Dogs
Biesty Pups
Wet Noses
A Dog’S World
The Family Dog
Wag Around
Premium Business
All Dogs All The Time
Bark In The Dark
And Drool
Top To Tail
HappyPets
Pup Hub
Rescued Dog Bakery
Meyer Farms Dog Treats
PawHub
VIbeCookie
Riley’s Organic Dog Treats
CoreFood Business
Direct Dog
Commando DogFood
The Pet Bistro
Doggy Designs
Puppy Smiles
Puppy Breath
Aspect Treat
Dogify Food
Plato’s Pets
Land Rover
Pet Sitters of Mt. Prospect
Planet Canine
Dogvio
PropelFood Dog
InsightPet Dog
A To Dog
Woof Gang Groomers
Fetching Friends
Pawple Dog Pals
Finest Dog Treat
Shake A Leg
WiseMist Dog
GreatMade Bakery
Red Rover Dog Walking
Dogly
Happy Barker
Dog’S Life
FinestPet Treat
AFillJoy Dog
Doggie Heaven
Golden Pup
Treat Your Pup
Dolgado
The Fury Effect
Dogzoid
Dartenn Dog
All Breed Dog Co.
Products For Pups
Treatio
Penny’s Choice Dog Supplies
GoodBite Business
The Canine Crew
Top Of The Woof. Scruffy Turf
Dogsy
Abcdogs
Furry Friends
Wiggly Wag
The Bone Guys
Pet Pawer
The Dog Corner
Personalized Pooch
Super Pups Pet Store
The Canine Collective
Dentley’s
Double Dog
Treatify
Dog People
All-Fresh Treat
Green Pet
Loving Pups Pet Care
BoldFoot Dog
black leash
Supereva Treat
Petro Town
Better Bark
Vanity Fur
Dogs Of The World
BossBite Business
Fur Fit Dog Store
Barx
Dog Days
Chase The Tail Pet Store
Fido And Friends
Big Bark Dog
Rover Come Over
Dog Walker
Alpha Treat
Anything’S Pawsible
Furry Doggie
Bark Attack
Barker’s Dog treat

Creative dog treat business name ideas

The Wagging Tail
Happy Dog
World Of Dogs
Stop
Virtue Dog
The Pawsitive Effect
BoostBig Dog
Liv-a-Littles
Doggone Good
Happy Tails Dog Store
Downward Dog
Best In Show
Good Boy Unlimited
Dapper Dogs
Puppy Palace
Woof Pet Bakery
Honest Dog
Barker’s Dozen
Toys For Dogs
Tall Tails
BoundBig Dog
Walk The Dog
Citizen Canine
The Dog House
Dog Gone It
The Pawradise Pet Shop
Floppy Ear
HexaVille Treat
CappaFood
Chewy
A Dozen Dogs
Top Cat
YourPet Treat
Happy Puppy
Step And Fetch
The Ultimate Dog House
Dog Show
Urban Pet Supply
The Dog’S Paw
FirstFresh Treat
Spotty Dog Store
AceFood Treat
InspiredPet Treat
Mutt Poodles
Paws And People
Bark Buds
PetMotive Treat
ExciteBites Dog
Resident Furry
Capital Treat
Grr And Purr
Prime Treat
K9 Kreations
Dogs Galore
Paws For Pals
Good Boy Business
Release The Leash
Dog Tarven
First-Choice Dog
Pack Walkers
WisePet Treat
Red Rover
Superiorx Treat
Canine Collections
Best Bark
Doctor Pupps
Walks And Wags
TouchHIgh Dog
PetVillage
Dog On Stores
Pee Tree Dogwalkers
Stand For Appaws
Quellest Dog
Bound Treat
Cesar’s Ways
Top Dog
Animal Haus
PawPups
Refined K9
K-9 Corner
VItaRoots
Isle of Dogs
Dogify Treat
Fur World
Barx Dog treat
Doggie Delight Treats
Primed Business
The K9 Den
The Play Pen
Snappo Business
I’M A Dog Person
Treatlux
Groom And Growl
Treatprism
Integra Dog
Bark N Go
Charlee Bear
Paw Collar
How Fetching
petfolic
Fetching Fiends
Best Of The Pets
Charlee Bears
ExpertPet Business
Limited Leash
Dominate Dog
Dog Park
Fur Friends
Fuzzy Puppies
Paw Play House
Daring Dogs
Play Paws Durward
Pawsitively Delish
All Pets And Your Dog
Pup Wiggle
Finding Fido
The Dashing Daschund
Go Dog Go
Tail Waggers
Advixo Business
Unleashed
Fetch Fun
EpicBite Dog
Fido’S Palace
Fur Pals
DoggoWynk Treats
Valiant Treat
Fur Haven
Pawsibilities
Maw And Paw
CraftyFood Dog

Learn more about starting a dog treat business:

Where to start?

-> How to start a dog treat business?
-> How much does it cost to start a dog treat business?
-> Pros and cons of a dog treat business

Need inspiration?

-> Other dog treat business success stories
-> Marketing ideas for a dog treat business
-> Dog treat business slogans
-> Dog treat business Instagram captions

Other resources

-> Dog treat business tips
-> Blog post ideas for a dog treat business

Funny Dog Treat Business Names

Tasty Therapy
Tag Trading Co
Conscious
WeeklyTreat
Trick Therapeutic
The Born Dog
The Wet
Tail Spot
The Splendid
FairTreat
Irish Pooch
Visual Address Group
Sumptuous Delicacy Place
Work Trading Co
GoodDog
Deal Spot
The Intelligent
The Good
Canis Familiaris Pro
The Favourite Chase
Trick Tackle
Yellow Tail Collective
Muffy Puppy
Haired Pet Collective
Trick Tour
Lovely Puppy
Terrier Doggie Collective
The Sized
Occasional
Canis Familiaris Collective
Playful Pup
The Lovely
Dear Dogg
The Silly Doggy
Pup Group
The Happy Doggie
ExquisiteTreat
Unlucky Puppy
Culinary Regale Place
Faithful Heel
The Nice
The Haired
The Intent
Young Boy
The Clever Canis Familiaris
Healthy
The Newborn
Canine Group
Pleasant Deal Pro
Mischievous Mutt Group
Sweet
Dainty Group
Baby Trading Co
BigTreat
YellowPuppy
Welcome Goody Spot
The Clumsy Pooch
Trail Group
Intelligent Chase Trading Co
The Conceited
Obedient
Cover Co
Nice
Swamp buggy Puppy
LittleDog
Dull Duck
Overgrown
Grand Address Group
The Grown
Canine Co
The Sweet Dog
Fair Dainty Collective
Hurt
Beautiful Pup
The Quality Mutt
Canine Trading Co
Dutch
Impudent Baby Place
Plow Place
Dainty Pro
The Special Address
The Scared
Rabid Hound Co
SadDog
Exquisite Dainty Co
Goody Group
Purebred Pug
Fierce
BeautifulPuppy
Intellectual Delicacy Collective
Mangy
The Irish Dog
PleasantTreat
The Exquisite
The Stuffed Hound
Dull Detent
FluffyPuppy
The Small Track
Weekly Process Spot
WildDog
The Little Handle
Huge
Heel Co
Canis Familiaris Group
FierceDog
Luscious Process
Purebred Pup
Hubby Puppy
RareTreat
The Unusual
Dull Doggie
Jumpy Puppy
The Cool
Grand Plow Trading Co
The Shaggy
The Tasty
Sumptuous Goody Collective
FavoriteDog
Motion study Puppy
The Greatest
Lovely Dainty Place
MusicalTreat
BornPuppy
The Splendid Work
Bounder Group
Pooch Pro
FineDog
Purebred Pit Bull Terrier
The Healthy
IrishPuppy
Ill Handle Spot

Cool dog treat business name ideas

Treatex Canine
RightPet Treat
Woof Recess
Conquer Dog
A Bark Above
Round Of Apaws
True Chews
Doggy Playplace
Waking The Dog
Dogs 4 Life
Lucky Leash
Bolt Dog
BravoFeet
Bark Doctor
ActionFood Treat
Dog Pawpose
Dogaholic
All Four Paws
Shake A Paw
Doggy Style
Paws For All
Petberry Treat
The Hound’S Tooth
Tailing Day Inc
Bow Wow Boys
Allexen Treat
All Things Dogs
My Fabulous Puppy
Woof And The Gang
Cool Drool
Canine Creations
Man’S Best Friend
Wag The Dog
Hill’s
Dog Emporium
Ceasar’s Way
Puppy Paws
Upgrade Treat
The Dog Whisperer
Yuppy Puppies
The Pet Empire Dog
The Dog Pound
The Dog Days
Paw Pals
HillJava Dog
Bark at the Moon Bakery
2-Fur-7 Dog Store
One Dog
Citizen D
NewMade Business
Paramount Dog Treat
AmazeFood Treat
More Puppies
Key Dog
IdealEat Dog
Waggy Racers
Tails Of Joy
Designed For Dogs
Recover Business
Virtue Business
K9 All Time Inc
Energise Dog
Drop
In The Doghouse
Den Of Dogs
Dog’S Bed
Hestinna Treat
Black Dog Bakery
4 Paws 1 Dog
ProBites Dog
PrimeTreat Dog
Foxy Treats
Bark for Peace
CubCare
Doggy Playground
Paws And Pups
Boss Bones
Bright Treat
Blue Bits
Prim N Pawper
Doggone Dog Days
Bark Sticks
Life Is Ruff
YayBItes
Wags and Whiskers Pet Care
Let’S Paws
The Puppy Place
Go Dog Go Treats
Natural Planet
The Collar And Leash
ElitePure Dog
Little Furry
The Dog Aisle
PushPleshy Business
Dream Of Dogs
Pet Store
Hair Of The Dog
Sit Stay Love
Poodle Standard
Pawesome Dogs
Doggenics
Little Fur Town
Scruff It Off
GreatBig Treat
Affordable Treat
Hot Dog
Fur Sure
Friendly Fetch
Laundrmutt
Mediavine
Paws ‘N Go
Blue Buffalo
Unleashed Unlimited
The Paw Haven
Awarry Dog
Only Natural
The Hairy Hound
Midcity BItes
Heel Group
BrownPuppy
The Exquisite
The Intent
Artistic Goody Group
Bunny Puppy
Exquisite Dainty Co
The Annual
Lazy
Eyed Boy Spot
GoodDog
LittleTreat
Delectable

Unique dog treat business name ideas

The Rabid
Lost
HurtPuppy
PoorPuppy
Boy Spot
Boy Collective
Big Trail Pro
Purebred Piglet
IntelligentDog
Special
GreatestTreat
The Strange
SlyDog
Terrier
Tasty Tackle
LuckyDog
Tail Place
Nice
The Contemptible Pup
Expensive
Little
HungryPuppy
Obedient Doggy
Tag Co
Lovely Puppy
AdorablePuppy
AffectionatePuppy
Tasty Tree
Unlucky Puppy
LazyDog
OldPuppy
The Bred Dog
Purebred Puggle
White Blackguard Co
Large Blackguard
Purebred Papillon
The Biggest
The Tiny
The Nice Tail
Scared Boy Collective
RareTreat
The Splendid Work
BredPuppy
Especial Process Group
NewbornPuppy
The Welcome
Bad
The Untrained Mutt
The Grand
Lumpy Puppy
Grown
Lame Hound Trading Co
The Sheep Trail
Canis Familiaris Pro
Muffy Puppy
Contemptible Pup Spot
Tag Trading Co
The Mangy Firedog
Sumptuous Goody Collective
The Irish
Goody Pro
Yummy Puppy
Trail Collective
Favorite Hound Pro
The Looking
Stuffed Blackguard Collective
The Heat Goody
Process Place
Guppies Puppy
LameDog
Beloved Heel
Big Pet Group
The Grand Process
Sweet
Playful Pit Bull Terrier
Money Puppy
Trick Treatable
The Nice
FriendlyDog
Big
Dull Doggie
Pet Trading Co
The Brown
Mummy Puppy
Trick Try
Yucky Puppy
Wet
Playful Pet
The Fine
Looking Doggy Trading Co
Greater Work Collective
Occasional Work Collective
Huge
Trick Treatments
Mucky Puppy
Jumpy Puppy
Faithful Chase
The Lovely
The Small Bounder
Grand Dainty
Newborn
The Glorious Deal
The Lame
Poor Piglet
Sheep Track
Sweet Doggie
The Wet Boy
Stubby Puppy
Mud Mutt Group
Dear Duck
Kentucky Puppy
Pump
Favorite Tag Collective
Terrier Doggie Collective
Pooch Place
White
Dull Doll
The Maltese
The Alsatian
Intellectual Delicacy Collective
The Ugly
The Greater Dainty
The Large
Trail Co
Tasty Transact
Luscious Process
Artistic Deal Co
Tail Group
The School Process
Baby Group
Chase Co

Cute dog treat business name ideas

ShyPuppy
The Clever Canis Familiaris
Self Delicacy Group
Brown
Golden Doggie
The Occasional Delicacy
Canis Familiaris Group
Wild Trail Group
Glorious
Scruffy Puppy
Eager Pooch Pro
Fair
Mischievous Mutt Group
And
The Literary
Faithful Doggie Place
IrishPuppy
The Eyed Dog
Haired Hound Pro
BadDog
Mangy Trail Collective
Puppy
Domestic Domestic Dog
Playful
PoorDog
Greater
Domestic Doggy
Tasty Therapy
Playful Piglet
The Domestic Heel
Hurt
Firedog Place
The Clumsy Pooch
Doggie Pro
Special Address
Young Boy
Poor Pup
Healthy Doggie Pro
Motion study Puppy
The Wet
Young Chase Spot
The Perfect Deal
Maltese Canine Collective
SplendidTreat
HungryDog
SavageDog
ViciousDog
Grand Plow Trading Co
Sumptuous Cover
Delectable Cover
Playful Papillon
Obedient
Extra Cover Spot
Tail Spot
The Artistic
AnnualTreat
Purebred
BeautifulPuppy
Born Pooch
Doggy Trading Co
HappyPuppy
Small Trail Collective
Favourite Hound
Process Pro
Culinary Regale Place
Big Mutt Group
Unexpected
Trail Pro
Self Deal
NiceDog
Live
Favorite Address Place
The Lazy
Trick Therapy
Doggie Trading Co
The Sad Baby
Favourite Dainty Spot
Male
The Born
LookingDog
Weekly Work Spot
Work Trading Co
Guppie Puppy
Dainty Group
Silly Doggie
Dog Co
Dear
Extra Work Collective
Insolent
Tail Trading Co
Deal Place
Bad Tag
Lovely
Address Co
Baby Pro
Track Group
Purebred Pekinese
AndTreat
Helpless
The Conceited
Scared Pooch
The Purebred Canine
The Lovesick Doggy
Track Co
Ugly Trail Spot
ImpudentPuppy
Clever
The Cuddly
Delicious Deal Co
The Mangy
Artistic Address Collective
The Big Bloodhound
Untrained Doggie Spot
FemaleDog
Sly
The Newborn
The Born Pet
Delectable Goody Trading Co
The Stuffed Hound
Playful Pug
The Born Dog
Rare
Rabid Hound Co
Beautiful
Blackguard Spot
The Musical
The Legged Bounder
The Weekly Goody
RichTreat
Shaggy Heel Trading Co
Difficult Delicacy Place

Clever dog treat business name ideas

The Older
Goody Co
Legged Blackguard
Untrained
Pooch Pro
Old
Luscious Address
The Shaggy
Weekly Process
Hungry Baby Trading Co
The Shy
SadDog
The Tasty
Intellectual
Chubby Puppy
Pump Deal Collective
The Friendly Canine
Trick Regale
The Poor
YoungPuppy
Naughty Doggy Place
BelovedDog
MusicalTreat
The Dear
Female Pooch Spot
The Cool
ExquisiteTreat
Grand Address Group
Bounder Collective
The Favourite
Terrier Canine Group
BigTreat
Headed
The Great Plow
The Good
The Young
InsolentPuppy
The Unexpected Plow
Tasty Treatment
SpecialTreat
Canine Group
Maltese Pet
Puppy Track Trading Co
Difficult Goody Spot
Hungry
The Small Doggie
The Occasional Deal
Greater Delicacy Co
Warm Doggy
Savage
Double Address Trading Co
The Eager Dog
Healthy Deal
The Culinary Handle
Eager Doggy
Tiny Trail
Plow Place
Good Tag Trading Co
Favourite
The Healthy
Shaggy
Friendly Bloodhound Pro
Trick Tackle
Mutt Collective
Tubby Puppy
FluffyPuppy
Canis Familiaris Collective
Playful Pooch
Impertinent Mutt
The Untrained
Dear Doggie
Handle Pro
Heel Spot
Muddy Puppy
Expensive Deal
Impudent Mutt Group
TinyPuppy
The Overgrown Pooch
The Irish Dog
Tiny
Friendly Pooch Spot
Grubby Puppy
Healthy
Large
The Self
Work Pro
Dull Doggy
Buffy Puppy
PleasantTreat
Beautiful Mutt
Yellow
Young Bloodhound
Adorable Boy
The Weekly
Dalmatian Boy Spot
Perfect
The Visual
Small
Mutt Pro
LittleDog
Dutch Dainty Co
The Eager
LostDog
Dull Duck
Ill
Curious Baby
Beloved Trail
Grumpy Puppy
Purebred Pet
Doggie Spot
Domestic Duck
Born Doggie Group
The Genuine Work
Pet Spot
Spotted Baby
BeautifulDog
Nice Doggie
SpottedDog
The Favorite
The Purebred
Friendly
Baby Trading Co
The Wet Baby
Pup Group
Lame Track Group
IntentTreat
The Dear Hound
Dainty Spot
Dainty Place
Bounder Place
Canine Co

Best dog treat business name ideas

Frisky Dog
Playful Puggle
DalmatianPuppy
Expensive Handle Trading Co
Difficult Regale Trading Co
Trained Chase Place
Poppy Puppy
Chase Trading Co
The Silly Doggy
Playful Pup
Dog Group
The Conscious
Faithful Track Group
The Small
Bounder Co
Trick Tree
Conscious
Weekly Process Spot
Trained Pup
Dull Dude
Dear Boy
Weekly
Glorious Process Trading Co
The Smart Blackguard
YellowPuppy
Irish Pooch Group
Hubby Puppy
The Beautiful Baby
Boy Place
Dull Dogg
BigDog
Ugly Hound Spot
FairTreat
Especial
The Sweet
The Contemptible
Mangy
The Sized
Small Canis Familiaris
Male Trail Co
Adorable Pet
The Little
Track Place
Yellow Tail Collective
Visual
Intelligent Trail Pro
Bounder Pro
The Nice Dog
Poor Pooch
Tummy Puppy
FineDog
Double
WhitePuppy
Poor Pekinese
Domestic Doggie
The Mischievous
Domestic Dogg
Trick Transact
Doggie Group
Plucky Puppy
The Headed
LittlePuppy
LiveDog
Nice Blackguard Place
Handle Co
The Friendly Tail
Trail Group
The Trick
UnusualTreat
Lovely Dainty Place
NiceTreat
Dalmatian
Yellow Chase Trading Co
Quick study Puppy
Dear Domestic Dog
Welcome Goody Spot
Luscious
BornPuppy
Healthy Mutt Collective
And Delicacy Collective
Sad Track Trading Co
Dull Detent
Rare Goody
The Splendid
Especial Deal Place
Swamp buggy Puppy
The Glorious Regale
Puppy Heel
Legged Heel Spot
The Impertinent
Poor Pet
Conscious Track Group
Healthy Trail Co
Deal Spot
Male Pup Place
Deal Group
Dainty Pro
The Fierce Trail
Pleasant Deal Pro
Beautiful Pup
The Sweet Dog
Vicious
Irish Pooch
Dear Heel Trading Co
The Helpless Dog
Scared Baby Co
Dear Pet Group
Contemptible Canine Collective
Purebred Pup
Delicious Regale Spot
Trick Treatment
Purebred Poodle
Special Plow Collective
Dear Dude
The Playful
WonderfulTreat
Cover Co
Dutch
VisualTreat
The Domestic
FemalePuppy
Stuffed
The Haired Heel
Goody Group
IntellectualTreat
Intelligent Chase Trading Co
The Dull
The Beloved
Frisky
The Small Track
Annual Delicacy Trading Co

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Dog Treat Business:

Simple is always better

This means a few different things. Your dog treat business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your dog treat business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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