SuperJack

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SuperJack is an American squarespace plugins and templates company. The company was founded in 2020 by Omari Harebin.

A curated directory of the best Squarespace templates, plugins and integrations for creatives, freelancers and entrepreneurs.

Company History

Omari Harebin details the beginnings of their company in their Starter Story interview: ^[1]

Q: How did you get started on SuperJack?

I started building a theme business for Squarespace users back in 2015.

It’s a small ecosystem relative to other website builders like WordPress or Shopify, but there are enough problems to solve that I’ve been able to make a living doing it.

Focus on pursuing your goals with an audience in mind. You’re building a business that is an organization of processes and systems and most importantly relationships.

A couple of years ago Squarespace released the API for their commerce product and it inspired me to wanna build something. The only catch was I’m not much of a coder so I didn’t know-how.

In the meantime, I found a problem worth trying to solve. One of the many requests I’d see in Squarespace forums and Facebook groups was that merchants wanted to get orders straight to a Google Sheet without manual exporting orders every day or even weekly.

After digging a bit I found a no-code tool that lets you connect and play with different APIs and automate repetitive tasks.

With a little work, it solved the problem and I published the result to my Youtube with a referral link back to the tool.

Now it’s not something that gets a ton of searches, but it was enough that in the first couple months I made $300 in Amazon gift card for each customer I sent their way.

Unfortunately, they stopped their referral program - so no more gift cards but I kept getting notifications whenever someone signed up via my link.

A year later I had 50+ notifications in my inbox. That was the point I realized it was probably worth building my own tool. One that was simpler, easier, and even cheaper. The first step was to get the idea down in a tangible form.

Source ^[1]

Technology

SuperJack is built on canva.

They use ConvertKit for their email. SendOwl for their shipping. Canva for their design.

References

Contributors

Contributors to this article:

• Pat Walls, Founder @ Starter Story
• Wiki Updater