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Pretty Arrow
Finance B2B & B2C

Pretty Arrow sells budgeting templates built in Google Sheets and Excel, primarily through Etsy, for young women who want to pay off debt and manage a househ...

prettyarrow.com · Founded 2021 · 13 public sources · Updated 26 minutes ago

Researched profile. Starter Story's AI research system compiled this page from 13 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

What Tools Pretty Arrow Uses

Budgeting spreadsheet templates for Google Sheets and Excel

Tools

9 tools · grouped by what Pretty Arrow uses
  • Facebook Ads logo

    Facebook Ads

    · 5 mentions · 4 sources
    Advertising
    “I have had great success with listing my products on a Shopify store and running Facebook ads for them.”
    high
    Show 4 more quotes
    “I have had great success with listing my products on a Shopify store and running Facebook ads for them. I run ads to my free lead magnet.”
    high
    “Right now, I run Facebook and Instagram ads to my freebies. This has been a great way to grow my list quickly.”
    medium
    “Since launching in 2021, she has sold over 29,000 spreadsheets and has grown her business through email marketing and Facebook ads.”
    low
    “She leaned into keyword research, crafted SEO-friendly listings, and promoted her shop through targeted email marketing and Facebook ads.”
    medium
  • Etsy logo

    Etsy

    · 5 mentions · 5 sources
    Other
    “And as customers buy from you, I'm looking at like closing in on 30,000 lifetime sales through the Etsy shop, like five-star reviews.”
    high
    Show 4 more quotes
    “We would also like to focus on adding more Google SEO-optimized blog posts to our blog as a way to boost traffic without paying for more ads.”
    low
    “The other 90% come from my Etsy store, Pretty Arrow Budget.”
    high
    “She discovered the opportunity to sell budgeting templates on Etsy and used keyword research to create products tailored specifically to her target audience of young women.”
    medium
    “Emily has only three listings – she didn't need hundreds of random files but practical spreadsheets with clear use cases, searchable Etsy listings, and enough visual polish to make budgeting feel doable.”
    medium
  • Shopify logo

    Shopify

    · 4 mentions · 3 sources
    Platform
    “And this Tripwire product is something that I'm selling on my Shopify. But it's been a really cool way to monetize the leads that are coming in off of Etsy.”
    high
    Show 3 more quotes
    “I have had great success with listing my products on a Shopify store and running Facebook ads for them.”
    high
    “I have had great success with listing my products on a Shopify store and running Facebook ads for them.”
    high
    “I have a Shopify store, but it only accounts for 10% of total sales, though I'm working on growing this via Facebook ads this year.”
    high
  • E

    eRank

    · 4 mentions · 3 sources
    “Next, I used eRank to find out what kind of budgeting tools people were searching for the most on Etsy, and which of these had the lowest degree of competition from other sellers.”
    high
    Show 3 more quotes
    “I signed up for eRank, an Etsy keyword tool. I almost immediately saw that budget spreadsheets were in high demand…yet the competition was considerably lower than it was for printables.”
    high
    “My favorite tools for my business are eRank and Convertkit.eRank is a necessity because it helps me make decisions on what products to make without second-guessing myself.”
    high
    “After researching Etsy demand with eRank, she shifted toward budget spreadsheets because shoppers were already searching for them.”
    high
  • Canva logo

    Canva

    · 3 mentions · 3 sources
    Design
    “With Google sheets, what I do is I make a PDF file in Canva that kind of says, Hey, this is where your download is at.”
    high
    Show 2 more quotes
    “At first, I listed a printable with over 50 budgeting pages for sale (I designed this in Canva).”
    medium
    “Canva is also one of those tools that I use all of the time to make product images and free printables.”
    high
  • Medium logo

    Medium

    · 1 mention
    Social media
    “I think I wrote the medium article in September and I have no idea why for some reason it went viral three months later.”
    low
  • T

    TubeBuddy

    · 1 mention
    “So I'll do the same thing for YouTube with TubeBuddy. Punch in different keyword variations until I see the highest number I can get because it gives you kind of a balance of the search volume and the perceived competitiveness of that keyword too.”
    medium
  • E

    Excel

    · 1 mention
    “I use Google Sheets and Excel to make spreadsheets.”
    high
  • Pinterest logo

    Pinterest

    · 1 mention
    Social media
    “I also have Pinterest pins telling people about my freebies.”
    medium
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