s
Login Join Starter Story
Source
Omnisend
Marketing B2B

Omnisend is a marketing automation platform that helps ecommerce businesses send email, SMS, and push notification campaigns to communicate with their custom...

omnisend.com · Founded 2014 · 28 public sources · Updated 3 months ago

Researched profile. Starter Story's AI research system compiled this page from 28 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Omnisend Makes Money

Email and SMS marketing platform for e-commerce growth.

How did Omnisend monetize?

Summary of the sourced claims below

Omnisend monetizes primarily through recurring subscription plans that offer various features such as higher sending limits, AI writing tools, global SMS, and removal of branding from emails. Additionally, Omnisend charges usage-based fees that may apply based on SMS volume or the size of the contact list.

Revenue sources

2 sources · grouped by how Omnisend makes money

  • Recurring subscriptions

    · 4 mentions · 4 sources
    “George Vlasyev also covers Omnisend's free plan, which is a strong starting point for new stores, and how to upgrade to Standard or Pro for higher sending limits, AI writing tools, global SMS, and removal of Omnisend branding from your emails. Use code GEORGEV30 at checkout or click the link in t...”
    high
    Show 3 more quotes
    “we were willing to bootstrap, and we were willing to be a profitable company. So, two years to find, like, for what our customers are willing to pay us after the launch. And once we found, and we found the product market fit, so from there, we were just kind of growing, and fingers crossed, it wa...”
    medium
    “"So basically, if you're online store, we help you to communicate with your existing customer base by sending email, SMS messages, web push notifications. You get the customer, you need to retain the customer, and that's where OmniSend comes into play."”
    medium
    “Because you're part of the founder community, you get 50% off your first three months with the code Founder50. Just head to OmniSend.com forward slash founder without the E to get started.”
    high

  • Usage-based fees

    · 1 mention
    “*Free features do not cover all costs. Additional charges may apply based on SMS volume or your contact list size. Visit our website for full details.*”
    high

How 2,652 businesses make money

Of businesses with mapped revenue sources, the share using each — Omnisend’s highlighted.
  • Recurring subscriptions
    65% ◀
  • One-time / lifetime deals
    29%
  • Services & consulting
    25%
  • Physical products
    21%
  • Affiliate / referral commissions
    14%
  • Course / training sales
    11%
  • Add-ons & upsells
    10%
  • Usage-based fees
    10% ◀
  • Sponsorships & partnerships
    9%
  • Advertising revenue
    9%
  • Marketplace commissions
    4%
  • Licensing
    2%
  • Donations & tips
    2%
  • Setup / onboarding fees
    2%
S
Starter Story
Support Privacy Terms