Source
Distro
SaaS B2B

Distro is a marketplace for developers, evolving into an AI-based hiring platform to help large companies find and screen candidates.

distro.io · Founded 2021 · 28 public sources · Updated 4 days ago

Researched profile. Starter Story's AI research system compiled this page from 28 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Distro Grew

AI recruiting software for mid-market and enterprise companies

How did Distro grow?

Summary of the sourced claims below

Distro grew in part through direct sales, as its founders drummed up leads and went to lunch with the leadership team at 1-800-CONTACTS, which quickly signed on after two meetings. A prospective partner reached out to Distro on LinkedIn, and according to that partner, Distro was the market leader processing the most data and was chosen as the best solution available.

Channels

8 channels · grouped by how Distro grows
  • Direct sales

    · 2 mentions · 2 sources
    “So we did it. We literally, I drummed up a few leads, Andrew drummed up a few leads. We went to lunch with the leadership team at 1-800-CONTACTS. I still don't know why they trusted us to go to lunch. We had two quick meetings and they're like, done, sign us up.”
    high
    Show 1 more quote
    “Create a list of people you know and you don't know. Make it 10. But get in touch with at least five of them. ... you tell them, look, will you buy this from me? Will you help me and give me feedback on it?”
    high
  • Word of mouth

    · 1 mention
    “growth channels Word of mouth”
    medium
  • Partnerships

    · 1 mention
    “And so as it turned out, according to them, we were the market leader. We were processing the most data. Even though we were small, you know, we were very, very early on in doing it. And so we, our product and, you know, our customer base is pretty far ahead of anybody else. And so they chose us....”
    medium
  • Organic social media

    · 1 mention
    “Right now I would probably say Semrush. We're using that, you know, as we're starting to get into digital marketing.”
    high
  • LinkedIn

    · 1 mention
    “Yes. They reached out to me, um, on LinkedIn like a year ago, maybe over a year ago.”
    high
  • Inbound

    · 1 mention
    “Create a list of people you know and you don't know. Make it 10. But get in touch with at least five of them. ... you ask these people a few simple questions ... you tell them, look, will you buy this from me? ... More often than not, they will say yes.”
    high
  • SEO

    · 1 mention
    “right now i would probably say semrush we're using that you know as we're starting to get into digital marketing”
    high
  • Personal network

    · 1 mention
    “But the funny thing is once you have a recruiter, they can get another recruiter.”
    high

How 3,340 businesses grow

Of businesses with mapped growth channels, the share using each — Distro’s highlighted.
  • Social media
    64% ◀
  • Referral/Word-of-mouth
    63% ◀
  • Search/SEO
    58% ◀
  • Email
    47%
  • Community
    37%
  • Content/Inbound
    35% ◀
  • Partnerships
    32% ◀
  • Events
    24%
  • Paid ads
    23%
  • Outbound/Sales
    18% ◀
  • Press/PR
    17%
  • Marketplaces/App stores
    12%
  • Podcasting
    4%
  • Influencer partnerships
    3%