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Cultivated Culture
Coaching

Cultivated Culture is a newsletter and blog for job seekers that also sells career coaching, LinkedIn coaching, digital courses, and a paid tier of free resu...

cultivatedculture.com · Founded 2016 · 48 public sources · Updated 1 day ago

Researched profile. Starter Story's AI research system compiled this page from 48 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Cultivated Culture Makes Money

Online career coaching and digital job search courses for job seekers

How did Cultivated Culture monetize?

Summary of the sourced claims below

Cultivated Culture sold online courses and training, such as the Interview Preparation System and the Dream Job System, with prices ranging from $37 to $647. The company also earned money from one-on-one coaching and consulting, with Austin charging around $50 per hour for calls early on and $500+ per hour later. Cultivated Culture offered recurring subscriptions for access to its job search tools, priced at $9.97 per month or $3.97 per week.

Revenue sources

3 sources · grouped by how Cultivated Culture makes money

  • Services & consulting

    · 7 mentions · 6 sources
    “The Complete Package program is our proven, personalized 1:1 job search coaching program...These calls aren't a sales pitch. They're collaborative conversations for people who are serious about investing in coaching to accelerate their job search and their career.”
    high
    Show 6 more quotes
    “Book a free Career Clarity Call 👉 CultivatedCulture.com/Coaching In 30 minutes, we'll show you exactly why your current approach isn't working (and what to do instead).”
    medium
    “The big difference was taking the time to validate up front... The third was for the course along with a 30-minute coaching session. I really enjoy coaching but it’s not a scalable model and my long term plan isn’t to trade dollars for hours.”
    medium
    “The third was for the course along with a 30-minute coaching session.”
    high
    “impulsively emailing Arianna Huffington and getting featured in HuffPost, starting a coaching program that tripled my monthly revenue in about a week.”
    high
    “Austin started doing coaching with some of his clients in the beginning to bring in extra money. ... In the early days, he charged around $50 per hour for a call, and now those calls are $500+ per hour.”
    high
    “Cultivated Culture, a brand that makes top tier job placement service. Some stats: Product: Top tier job placement service. Revenue/mo: $20,000.”
    medium

  • Course / training sales

    · 7 mentions · 6 sources
    “I read a lot about tiered pricing leading up to the course launch so I planned to launch with three sticker prices of $47, $147, $297. The first price was for a version of the course that allowed access to 2 out of the five modules. The second was for the full course, and the third was for the co...”
    high
    Show 6 more quotes
    “A year into starting Cultivated Culture, I hit a wall. My email list hadn’t budged past the 2,000 subscriber mark in 4 months and no one was buying my course. I signed up for an $800 coaching program to help. My email list jumped to over 10,000 people in the next 6 months and my course sold like ...”
    high
    “I’d tried launching a bunch of products (which all failed) before my flagship course finally took off. The big difference was taking the time to validate up front... I planned to launch with three sticker prices of $47, $147, $297. The first price was for a version of the course that allowed acce...”
    high
    “I spent five months putting together a virtual summit for Cultivated Culture which resulted in less than $100 net profit and a handful additional email subscribers.”
    high
    “Austin sells a number of courses through Cultivated Culture, ranging from interview prep, to LinkedIn skills, and more. The prices range from $37 to $647.”
    high
    “Lifetime access to Austin's flagship Dream Job System online program Lifetime access to our entire library of digital courses”
    high
    “The Interview Preparation System was designed to help you turn your next job interview into an offer and comes with 30+ lessons and 5 hours of content. Join thousands of job seekers just like you and start 2026 in a job you love! Click here for more.”
    medium

  • Recurring subscriptions

    · 3 mentions · 2 sources
    “Sign up for our Unlimited plan to get instance unlimited access to all of our jon search tools for one low price. ... $7 $7 $6.30 $7 $5.50 Today, then $7 every week (Automatically renews until cancelled) ... This is a recurring subscription. You can cancel any time in one click from your dashboard.”
    high
    Show 2 more quotes
    “My email list has about 4 months of content dripped out every few days with course launches built into the sequence. Every new person will get X emails and then be sold on a course. It’s all evergreen.”
    medium
    “You can upgrade to get unlimited access for $3.97 per week, $9.97 per month, or $26 for an entire quarter. I love this approach because it’s recurring and has a low barrier to entry.”
    high

How 2,669 businesses make money

Of businesses with mapped revenue sources, the share using each — Cultivated Culture’s highlighted.
  • Recurring subscriptions
    65% ◀
  • One-time / lifetime deals
    30%
  • Services & consulting
    25% ◀
  • Physical products
    21%
  • Affiliate / referral commissions
    14%
  • Course / training sales
    11% ◀
  • Usage-based fees
    10%
  • Add-ons & upsells
    10%
  • Advertising revenue
    9%
  • Sponsorships & partnerships
    9%
  • Marketplace commissions
    5%
  • Licensing
    2%
  • Donations & tips
    2%
  • Setup / onboarding fees
    2%
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