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Carrd
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Researched profile. Starter Story's AI research system compiled this page from 24 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
Carrd logo

How Carrd Makes Money

Single-page site builder for creators.

How did Carrd monetize?

Summary of the sourced claims below

Carrd monetizes primarily through paid subscription plans that unlock extra features such as custom domains, e-commerce capabilities, and integrations with payment services. Users can upgrade to Pro plans via recurring yearly payments or one-time payments, with options for different tiers allowing varying numbers of sites and features.

Revenue sources

3 sources · grouped by how Carrd makes money

  • Recurring subscriptions

    · 8 mentions · 8 sources
    “Pro Lite is $9 per year and allows you three sites with no element limit and no Carrd branding. Pro Standard is $19 per year and allows you 10 sites. Pro Plus is $49 per year and allows you 25 sites.”
    high
    Show 7 more quotes
    “everything needed to process payments and subscriptions for Carrd's paid offering”
    medium
    “Today, his business is doing around $30,000 in monthly recurring revenue and is profitable.”
    high
    “Yup, absolutely free, with extra features locked behind a paid upgrade.”
    high
    “It’s free (with optional paid plan). Yup, absolutely free, with extra features locked behind a paid upgrade.”
    high
    “the paid product (with more features) starts at only $9/year.”
    high
    “The Pro upgrade adds the features that matter most for monetization and audience growth: custom domains, email list integrations, payment forms, third-party embeds like Gumroad and Stripe, and Google Analytics tracking.”
    medium
    “Paid plans cost $99/year for custom domains and advanced features.”
    high

  • One-time / lifetime deals

    · 3 mentions · 3 sources
    “some people started asking if they could pay him for additional features and support. So he decided to charge them a one-time payment of $19.”
    high
    Show 2 more quotes
    “Later I would actually make subscriptions optional, allowing users to upgrade to Pro by way of a one-off payment via credit card or PayPal.”
    high
    “The Pro plan comes with a 7-day free trial. Payment is accepted via PayPal and all major credit and debit cards.”
    high

  • Setup / onboarding fees

    · 1 mention
    “On a paid plan, you can add e-commerce features to sell products or services directly.”
    medium

How 1,867 businesses make money

Of businesses with mapped revenue sources, the share using each — Carrd’s highlighted.
  • Recurring subscriptions
    54% ◀
  • Services & consulting
    30%
  • Physical products
    29%
  • One-time / lifetime deals
    23% ◀
  • Affiliate / referral commissions
    15%
  • Course / training sales
    13%
  • Sponsorships & partnerships
    10%
  • Advertising revenue
    9%
  • Usage-based fees
    9%
  • Add-ons & upsells
    8%
  • Marketplace commissions
    6%
  • Licensing
    2%
  • Setup / onboarding fees
    2% ◀
  • Donations & tips
    2%
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