Source
Researched profile. Starter Story's AI research system compiled this page from 31 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How Carrd Makes Money

Simplified one-page website builder for everyone.

How did Carrd monetize?

Summary of the sourced claims below

Carrd monetizes primarily through paid subscription plans that unlock extra features such as custom domains, e-commerce capabilities, and integrations with payment services. Users can upgrade to Pro plans via recurring yearly payments or one-time payments, with options for different tiers allowing varying numbers of sites and features.

Revenue sources

3 sources · grouped by how Carrd makes money
  • Recurring subscriptions

    · 9 mentions · 9 sources
    “The Pro plan removes the "Made with Carrd" footer branding entirely. ... For creators who need more than three sites, the Pro upgrade unlocks the ability to build and publish additional sites from a single account. ... the Pro plan is available with a 7-day free trial. PayPal and all major credit...”
    high
    Show 8 more quotes
    “Today, his business is doing around $30,000 in monthly recurring revenue and is profitable.”
    high
    “[GET 15% OFF ANY CARRD PRO PLAN VIA THIS LINK :) https://try.carrd.co/bramk]”
    medium
    “The fact that it also supported subscriptions — an absolute necessity for a product like Carrd — meant using it was a total no-brainer...after hours of testing (and as many cups of coffee), Carrd Pro was officially a reality”
    high
    “Carrd is free to start (and set up three simple sites), and then the paid product (with more features) starts at only $9/year. This price is significantly less than most other startups charge per month, yet AJ has found a way to make it work and profitable.”
    high
    “Carrd is free to use, but offers paid plans if you need more features.”
    medium
    “What's the revenue model? Just the pro plans? Yeah, freemium. The free tier lets you make a site with basic features. The pro plan is, I think, like $19 per year. Incredibly cheap.”
    high
    “Try it free for 7 days. PayPal and all major credit and debit cards accepted.”
    high
    “Paid ($99/year): Unlimited sites, custom domain, advanced features, email forms”
    high
  • One-time / lifetime deals

    · 1 mention
    “Later I would actually make subscriptions optional, allowing users to upgrade to Pro by way of a one-off payment via credit card or PayPal. This opened the door to a ton of users who were interested in Pro, but either preferred PayPal or simply weren't cool with having their credit card details o...”
    high
  • Add-ons & upsells

    · 1 mention
    “Free (with optional paid plan). Yup, absolutely free, with extra features locked behind a paid upgrade. This would give the product its widest possible audience and, at least in theory, translate to not only more feedback to actually improve the product, but also potentially more upgrades to the ...”
    medium

How 1,917 businesses make money

Of businesses with mapped revenue sources, the share using each — Carrd’s highlighted.
  • Recurring subscriptions
    55%
  • Services & consulting
    29%
  • Physical products
    28%
  • One-time / lifetime deals
    24%
  • Affiliate / referral commissions
    16%
  • Course / training sales
    13%
  • Add-ons & upsells
    10%
  • Usage-based fees
    10%
  • Sponsorships & partnerships
    9%
  • Advertising revenue
    9%
  • Marketplace commissions
    6%
  • Licensing
    2%
  • Donations & tips
    2%
  • Setup / onboarding fees
    2%