Source

Carrd

SaaS B2B & B2C

Carrd is a sleek, intuitive one-page website builder designed with simplicity and speed in mind. It caters to a variety of needs, from personal profiles to l...

carrd.co · Founded 2016 · 32 public sources · Updated 1 day ago

Researched profile. Starter Story's AI research system compiled this page from 32 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Carrd makes money

Monetization →

Carrd monetizes primarily through paid subscription plans that unlock extra features such as custom domains, e-commerce capabilities, and integrations with payment services. Users can upgrade to Pro plans via recurring yearly payments or one-time payments, with options for different tiers allowing varying numbers of sites and features.

Recurring subscriptions One-time / lifetime deals Add-ons & upsells

How Carrd grew

Growth →

Carrd initially grew through organic social media efforts, particularly a Twitter launch that generated immediate user engagement and upgrades. The growth accelerated significantly after Carrd was featured on Product Hunt, which provided a continuous stream of new users and sites. Word of mouth also played a role in growth, supported by the product's low friction experience that encouraged users to recommend it to others.

Word of mouth
Organic social media
Product Hunt
Side project marketing
LinkedIn
Freemium
+5 more channels →

Tools they use 9

Tools →
Stripe PayPal Kit ActiveCampaign EmailOctopus Gumroad MailChimp Google Analytics L Let's Encrypt

Founder

Founders →
AJ
AJ
@ajlkn

Key facts

Website
carrd.co
Category
SaaS
Customers
B2B & B2C
Founded
2016 · 10 years ago
Every number is a quote

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