395+ Catchy Bicycle Company Names

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Updated: June 10th, 2025

So, you've come up with the perfect bicycle company idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your bicycle company stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best bicycle company ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your bicycle company.

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AI Bicycle Company Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy bicycle company name ideas

CircleMaster
Wheelies n More
Winged Wheels
Bargain Bikes
Peloton Outfitters
Pedals & More
The Bike Place
Wheels R’ Us
Wheels on Wings
Back Alley Bikes
Bike Heaven
maxxin
MasterWheels
Xcel Cycle
About the Bike
i Bike Gallery
Roll-A-Bike
WaveFLoyyd
Big Ole Bikes
Bike Mayhem
Bike Escape
Pedal Panic
Cycles 4 Kids
AAA Axles
Road Amaze
Precision Bikes
Rockrider
SuperBike
Racers Bikes
Bicycle Mayhem
Power on Pedals
Flying Wheel
Happy Star Cycles
Orange Mountain Bikes
Handlebar Haven
Creative Cycles
Speed World
Cyclone Cycles
Pedal Prince
Beautiful Cycles
Beautiful Rides
Bike County
Cyclic Emporium
Pedals Galore
Pedal Power
Pedals Deluxe
Peddlers Inc
Pedal Pushers
Just Cycles
Bike Palace
Tired Up
Armada Cycling
Bike Champ
The Bike Shop
Road Riders
Buddy Cycle Store
Wings on Wheels
Bracers Bikes
Bike Basics
Power Pedals
Falcon Riders
Rodeo magic
Rad Bikes
Bike Town
Great Cycleway
Bike Guys
Trail Magic Bikes
Red Arms
Pedal Pros
Road Warriors
Trendy Young
Rocket Bikes
Spinning Spoke Bikes
The Cycle Gear
Buzz Bikes
Bike Connection
Electric Bike Shop
Pedal to the Metal
Ultimate
Champion Wheels
Bike Rack
Curious Bikes
The Bike Experts
The Bike Store
Bike Basin
Spin Experts
The Bike People
yuva
Price Bikes
Handlebar Heaven
Bike & Run
Sister Cycles
Bike Innovations
The Blue Bike
Stop In Cycles
The Silver Spoke
Golden String
Advanced Axels
Big Wheel Bicycles
Grey Iron Bikes
Pedalton
Cyclic Transit
Bike Nerds
Amazing Wheels
Bike Haven
Powerful Pedals
Roadsters
Master Wheels

Creative bicycle company name ideas

Brand New Bicycle
Upland- Bicycle
RaceZone Bikes
Spokes Bikes
TireX
Flaming Wheels
Free Range Cycles
Cycle Up
Tirez
Superstar’s
New Town Bikes
NewMove
Wheeled Wonders
Pedal More
Bicycle Habitat
The Brick Bike
Round Tire Bikes
Two Tires
Bike Frenzy
Wheels on Tars
Urban Tour
Nitro Bikes
AmazeSpeed
The Rubber Tire
Cycle Guys
The Bike Rack
What Else!
Careful Cycles
Kids Kycles
Mountain Bike Company
Mettle
Time 4 Bikes
On Two Wheels
The Pedal People
Cycle Matter
Bike Boys
Cycle City
BlueLake Hikes
Bike Blokes
Explora
Yellow Wish
Ridgeback
Road Eagles
Bicycle Brothers
Speed Cycles Company
Boulder Bikes
Krossmark
Scramblers Kitchen
What’s Crankin?
CityGlider
Pedal People
The Pedal Experts
Spinning Wheel Bikes
Bike the Trail
BlissSky Bike Store
The Bike Village
FlameRight
Pop a Wheelie
Cycle Trail
Fun Rides
Well Done Wheels
Savari Bicycles
Skinny Tire Bikes
Peloton Pros
Big motion
Two Senses
Bike It Up
Custom Bikes
Beautiful Bicycles
Bike Center
Mike’s Bikes
Wheel Town Bikes
A+ Axles
Wheelies & More
Happy Riders Discount
Bluedolphin Bikes
Better on Bikes
Pedal Pals
Great Wheels
Exiff
City Bikes
Bike Lane
Strike Bikes
Whiteberg
Race Time
DriveLoft
LongHill Hikes
West Bicycle Company
ViewWaves
Naughty Bike Club
WheelMaster
Biking and more
Sunshine Hikes
Back Road Bikes
Bolt Wheels
Backyard Biker
Bike Riot
Cycler Haven
GreatSpeed
Before the Bike
UrbanSpeed
Crank Masters
Fire Ride
Cornerstone wheels
Bike Nation
TJ Cycles
Uptown Bikes
Tour de Bikes

Learn more about starting a bicycle company:

Where to start?

-> Bicycle company plan
-> How to finance a bicycle company?
-> How much does it cost to start a bicycle company?
-> Pros and cons of a bicycle company

Need inspiration?

-> Other bicycle company success stories
-> Marketing ideas for a bicycle company
-> Bicycle company slogans
-> Bicycle company Instagram bios
-> Bicycle company Instagram captions

Other resources

-> Profitability of a bicycle company
-> Bicycle company tips
-> Blog post ideas for a bicycle company
-> Bicycle company quotes

Funny Bicycle Company Names

The Fiery Rims
Bikers Spot
The Beloved Wheel
Best Bicycle Rack
Expensive Cyclist Spot
The Awkward Jogger
Pedal Collective
DistanceBicyclist
The Undershot
Fiery Roulette Wheel Co
The Circular
Comic Bikers Collective
Blue Boneshaker
LocomotiveWheels
Best Boater
Gears Place
Speed Motorcycle
PinkBicycle
Ridable Bicycle
Ardent
Motorized Motorcycle Co
Large
Advisable Bicycle
The Hired Cycle
The Dilapidated
Modern Bikes Co
The Enthusiastic
Biking Collective
Single Bike Group
The Avid
Fair Bike
TiredWheels
Enormous Bike
Cyclist Collective
Flanged Bike Collective
Electric Cycling Pro
Philosophical Bicycle
Main Pedal
The Paddle Wheel Around
The Lightweight Cycling
By sickie Bicycle
The Inch Pedal
The Yellow
The Hired Tricycle
The Distance Jogger
Wooden Windmills
Crosswalk Place
Battered Bikers
The English
SideWheels
BackWheels
Expert Motorist
Bikes Place
Serious Pedestrian Pro
Beautiful Biker
ExperiencedBicyclist
Reliable Bicycle
The Smooth
Cyclists Group
Awkward Hiker Spot
Driving
AvidBicyclist
Conventional Cyclists Pro
Huge
The Young Cyclist
The Upright Cycle
Fifth Steering Wheel Spot
Tiny Roulette Wheel Co
The Farthing Pedal
Ossicles Bicycle
Toothed
The Side
Big Biker
The Undershot Rack
LargeWheels
Expensive Motorcycle Trading Co
The Locomotive
The Big
Bipedal Bicycle
Iron Rims
RustyBicycle
The Flat
Modern
Rims Collective
The Cog Gears
Cyclical Bicycle
The Bright
Plated
Hiker Group
The Average Skateboarder
Best Skateboarder Co
Type
Wooden Whitewall
Driving Rims Place
Cogged Roulette Wheel
Gear
FlatWheels
The Flanged
Wheel Group
NewBicycle
The Made
LightweightBicycle
Iron Rack Collective
Experienced Pedestrian Collective
StandardBicycle
Electric Pedal Place
Rims Co
Wheeler

Cool bicycle company name ideas

The Balanced Bikes
Peloton People
Stiffiss
Pedals n More
Bike Buddies
ABC Bikes
PedalPals
Wheelies Galore
Bike Borough
Active Bicycles
The Cycle Specialists
Bicycle Workshop
The Bike Room
Bike Geeks
Black Bike Haven
Wheelie Work
Blissful Pedals
Two Tired
HorsePower Bikes
Snazzy Wheels Bikes
POP a Wheelie
The Bike Supply
Buy Better Bikes
Beautiful Saddles
Cycler Heaven
Ilectro Wings
Empressa
Cycle Time
trax
Take a Hike Bikes
The Cycler Heaven
Bicycle Boys
Cruising Wheels
Hot Wheels
RollABike
Bike Style
Inspire Bikes
Amazing Bikes
Bike Brothers
Twoed
Bike World
Sport Motorcycles Check
Bike Trek
The Bike Tire
Speed Cycles
High Mountain Bikes
Antarctica Bikes
Double Axels
Renegade Cycles
Bumper Bikes
The Second Cycle
Bike Zone
Discount Bikes
Roll Group
Broken Bmx
Old
Follicle Bicycle
Conventional Cyclists Place
Horseback Rider Co
Fifth Bicycle Pro
Broken
RustyBicycle
Wheel Group
Wide Windmills
The Fifth Bike
SideWheels
Broken Biker
BackWheels
Gear
Conventional
The Elusive Bike
StolenBicycle
Front Wheel Around Co
Wide Works
Historical Bicycle
Occasional Pedal Spot
The Chainless
Larger
Avid
The Enthusiastic
Mathematical Bicycle
The Average Bike
The Distance Jogger
The Farthing Tricycle
Occasional Motorist Collective
Blue Bus
Excitable Bicycle
Toothed
Wheeled Cycle Collective
Occasional
Broken Roulette Wheel Co
The Golden
Expert Pedestrian Spot
Main
Used Bikes Co
Gears Place
The Hired Cycle
The Beloved
Liable Bicycle
Poor Crosswalk
Big Bike
Spinning Rims
Beautiful Bikes
The Motorized Motorcycle
Bike Place
Revolving Bicycle Place
Roulette Wheel Co
Pedestrian Pro

Unique bicycle company name ideas

Cogged
The Battered
Wheel Co
Bike Pro
Rimmed Pedal
Electric Cyclist
The Cheap
Stationary Biking Pro
The Assisted
The Professional
The Massive
Golden Steering Wheel Trading Co
Big
Biking Collective
Single Jogger Co
Expert Motorist
The Folding
Big Biker
Icicles Bicycle
Old Bike
Cycling Collective
Rusted Bikes Place
Jogger Group
Undershot Roll Spot
ThinWheels
The Invading
Pedal Spot
Driven Cyclist Co
RevolvingWheels
Rusted
The Day
Flanged Bike Collective
Beloved Bmx
Awkward Pedestrian Spot
Comic Bikers Collective
Type
The Beloved Wheel
SecondhandBicycle
Iron Rack Collective
The Young
StandardBicycle
Broad Gears
Bike Spot
The Speed Wheel
Jogger Collective
Bicycle Trading Co
Ardent
Made
Tyrannical Bicycle
First
The Horizontal Bike
Sturdy Wheel
The Rickety Bikes
Chainless
The Ancient
Beautiful Bmx
Rims Collective
The Awkward Motorist
Single
Fashioned Cyclist Co
Bikers Place
Smaller Roulette Wheel Group
Horizontal
AvidBicyclist
The Rickety
Oiled
Enormous
Poor Bike
The Pedestrian Skateboarder
The Folding Cyclists
The Made
Wide Workings
The Poor
Fly
Crosswalk Spot
The Broken
Pedal Group
Cogged Roll Co
Wheel Trading Co
Main Roll Place
The Laden Wheel
Best Boater
The Wooden
Shiny Cycle
Experienced
The Cog Gears
Bikes Place
Wheel Around Trading Co
The Solitary
SmoothWheels
EnthusiasticBicyclist
Laden Cyclist Place
Modern
MotorBicycle
The Vertical
The Flanged
Fly Wheel Around Group
The Paddle Wheel Around
Modern Bikes Co
Huge
Big Bikers
Enthusiastic Cyclist Group
Inch Gears Trading Co
Best Bikeway
DoubleWheels
The Heavy
Bright Bikes
Supine Bikes Place

Cute bicycle company name ideas

Revolving Gears
Driving
Pedal Collective
Spare Roulette Wheel Spot
PinkBicycle
Own Biking Trading Co
The Speed
LargeWheels
Motorcycle Group
SpinningWheels
Professional Cyclist
Water Windmills
Battered Tricycle
Lone Hiker Collective
Bicycles Bicycle
Sturdy Cycling
Rims Co
The Old Jogger
Motorcyclist Co
Cogged Roulette Wheel
The Smooth
NewBicycle
Best Belisha Beacon
The Serious
Hand
The Locomotive
The Passionate
Experienced Pedestrian Collective
DistanceBicyclist
Motorist Pro
BigBicycle
Best Bikers Pro
Broken Bikes
FoldingBicycle
Comic
DrivenWheels
Speed
The Lone
Lone
Enormous Bike
Ossicles Bicycle
Pedestrian Bike Group
The Inch Pedal
The Red
The Pink
Invading
Tricycle Co
Best Bystreet
Racing Cyclist Pro
The Farthing Pedal
Cyclists Place
The Water
HandWheels
English
Plated
Comic Pedestrian
Wooden Whitewall
Young Skateboarder Pro
The Spur
Hiker Group
Motorcycle Spot
Back Cycle Co
Sturdy Biking Pro
The Old
Hiker Pro
SolitaryBicyclist
Ridable Bicycle
Lone Hiker Place
Best Bike
Speed Motorcycle
Supine
The Hired
Beloved Backpack
OccasionalBicyclist
Smooth Rims Co
The Farthing Bikes
Golden Pedal Pro
The Gear
Bicyclists Bicyclist
BrokenWheels
Ordinary
Bipedal Bicycle
FifthWheels
The Passionate Skateboarder
The Bevel
Rims Group
Cog Bike Place
The Rimmed
Horizontal Roll Trading Co
ExperiencedBicyclist
HorizontalWheels
Excellent
Beloved Bus
Professional Jogger
Upright Bikes Spot
Excellent Bike Spot
Cyclical Bicycle
Pink Cycle Group
The Day Hiker
Undershot
Best Bikers
The Distance Crosswalk
The Elusive
Wide Whitewall
Narrow
Big Boneshaker
Cyclist Collective
Outer Steering Wheel Group

Clever bicycle company name ideas

Roll Collective
Single Hiker Trading Co
TinyBicycle
Best Burglar
SingleBicyclist
Bright Cycle Group
Hand Rims Spot
Serious Pedestrian Pro
New Wheel
Ancient Tricycle
Expensive Cyclist Spot
Slow
Wooden Wild
Recumbent Wheel Spot
The Inch
Hiker Trading Co
PedestrianBicyclist
Iron Rims
Wooden Wiper Motor
Assisted Tricycle Collective
The Fair
The Excellent Cyclist
DayBicyclist
Broken Bicycle Spot
GoldenWheels
The Upright Cycle
Bikes Spot
The Flat
Rusted Bikes
Spur Roll Place
Water Wheelset
Pink Cycle
Fallen Motorcycle
Wheel Around Collective
The Dilapidated
Slow Rims Collective
The Blue
The Thin
Wheel Place
The Racing
The Side
ArdentBicyclist
Humble Cyclist
Single Bike Group
Wide Wheelie
Huge Wheel Around Place
RegularBicycle
By sickie Bicycle
WheelerBicycle
Fifth Steering Wheel Spot
LocomotiveWheels
Awkward Hiker Spot
The Big
Inch Gears Collective
Bike Group
Idealist Bicyclist
Large
Circular Rims Group
The Main
Pedestrian Wheel Collective
Old Hiker
Bikers Spot
OffWheels
Water
Poor Crosswalk Place
UprightBicycle
Nice
Rickety Cycle Group
Maniacal Bicycle
Speed Bike
The Bright
Average
Old Motorcyclist Spot
Expensive Pedal Pro
The Spare Roulette Wheel
Fifth
Rack Trading Co
Undershot Wheel Around Pro
Wheeled Cycling Pro
Beloved Bicycle Wheel
Cog Gears
The Ubiquitous Pedal
Beloved Bike
Blue Boneshaker
Ubiquitous Cycling Spot
Bikes Group
The Driven Tricycle
Wheeler
Water Workings
Flanged Bicycle Trading Co
BestBicyclist
Elusive
Pedal Co
TypeWheels
BroadWheels
BeautifulBicycle
Circular
The Tiny
The Awkward Motorcyclist
DrivenBicycle
SupineBicycle
Average Motorist Trading Co
The Big Cyclists
The Undershot Rack
Broken Rack
Serious
Tiny Roulette Wheel Co
The Gear Cycle

Best bicycle company name ideas

Pink Biking Spot
YoungBicyclist
Golden Roulette Wheel
Grooved
DilapidatedBicycle
Crosswalk Trading Co
The Young Jogger
FlatWheels
The Front
Rack Co
Expensive Motorcycle Trading Co
Psychical Bicycle
Bright Bicyclists
Electric Pedal Place
AverageBicyclist
The Regular
AbrasiveWheels
Flat
Young Cyclist Spot
Gear Wheel Around Group
The Fiery Rims
Monocle Bicycle
The Dual
Awkward
The Occasional
The Young Cyclist
Roulette Wheel Group
Best Biker
Rims Trading Co
InvadingBicyclist
Yellow
Cycle Pro
The Awkward Jogger
Cycling Place
Impossible Bicycle
ElusiveBicyclist
Bright Biking
Solitary
Comic Cyclist Spot
The Laden Cyclists
AwkwardBicyclist
Poor
The Avid
The Hired Tricycle
The English
Oracle Bicycle
The Pedestrian
The Single
Average Cyclist
Beloved Bikes
Fair
Enthusiastic Bike
Tricycle Pro
Ordinary Bike Spot
Lone Motorist Pro
Crosswalk Place
Bifocal Bicycle
Young Bike Pro
Cog
The Wide
The Awkward
TiredWheels
Ubiquitous
Philosophical Bicycle
The Enormous
The Magic Bikes
Beloved Motorcycle
Water Gears Group
Racing Cyclist Co
PoorBicyclist
The Lightweight
Best Skateboarder Co
The Ubiquitous
Plated Wheel Collective
Skateboarder Spot
MainWheels
Ancient
HeavyBicycle
Cyclists Group
Wheeler Cyclist
The Own
Motorized Motorcycle Co
Tired Rack Spot
RustedBicycle
Magic
Motorized Cycle Co
MotorizedBicycle
The Lone Pedestrian
The Excellent
Wooden Workings
The Beautiful
ImaginaryBicycle
Type Bicycle
The Undershot
Pedestrian Group
Cycle Spot
Red Steering Wheel Co
Tricycle Trading Co
Reliable Bicycle
Invading Motorist Pro
Wide Wheelset
The Secondhand
Folding
The Double
The Small
Single Crosswalk
Beautiful
Driving Rims Place

Modern Bicycle Company Name Ideas

Velocity Cycles
Wings on Wheels
EcoBike Co.
Custom Bikes
Urban Rider
Electric Bike Shop
Trailblazer Bikes
Bicycle Workshop
RoadRunner Bicycles
Mountain Bike Company
NextGen Cycles
The Cycle Gear
Peak Performance Bikes
Armada Cycling
Swift Cycles
Free Range Cycles
Freedom Bikes
BlissSky Bike Store
Apex Bicycles
Road Riders
Pure Ride Cycles
West Bicycle Company
Momentum Bikes
Bicycle Habitat
Rebel Cycles
Champion Wheels
Endurance Bikes
Velocity Cycles
Elevate Cycles
Road Eagles
Velocity Bikes
Blissful Pedals
CarbonWorks Bicycles
Black Bike Haven
Skyline Bikes
AmazeSpeed
Fusion Cycles
Urban Tour
Prodigy Bikes
Just Cycles
High Gear Cycles
Bike Nation
Turbo Bikes
Bike County
Velocity Bicycles
woed
Edge Bikes
Tirez
Apex Cycles
TireX
Explorer Bikes
Bike Boys
Zenith Cycles
Bike Guys
ThunderRoad Bicycles
Pedals Galore
Velocity Bikes
Pedal More
Quest Bicycles
Pedal Power
Phoenix Cycles
Race Time
Eclipse Bikes
TJ Cycles
Storm Cycles
Wheels on Tars
Rebel Bikes
RollABike
Rebel Cycles
Fun Rides
Velocity Cycles
Uptown Bikes
Sawtell Cycles
Down Home Bike Shop
Twin City Cycles
Biltmore Bike Shop
Big Apple Cycles
Silverstream Cycle
The Bike Place
Wheels on Wings
Back Alley Bikes
Blue 32 Motion
Highspeed Cycle
Bike the Heights
Bike On Broadway
Biketobikes
Riderz Cycle
A Plus Cyclery
Spartans Bike Shop
creative bike
Bigger Boy’s Cycles
Habits Bike Shop
Move Over Cyclery
Outdoors on Wheels
Big Bob’s Bike Shop
Bike Lube
Upright Cycle
Budget 4 Y Ker
Bike-a-Jump
Biker Bikes
Lempedale’s Cyclery
Cumdas Dirties
Coffee Bean Bikes
Bike the Runway
Woke Powersports
Cycle the Heights
Big River Cycles
Cleveland Bike Shop
Rack N’ Bolt
Rib Kona
Spin It Up Cycles

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Bicycle Company:

Simple is always better

This means a few different things. Your bicycle company name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your bicycle company:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Bicycle Company: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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