Beamer

How Beamer Grew to $10M Revenue and 550 Customers by 2024

February 28th, 2025

Founded By
Mariano Rodriguez Colombelli
Monthly Revenue
$833K
Founders
2
Profitable
Yes
Year Started
2017
Customer
B2B

Who is Mariano Rodriguez Colombelli?

Mariano Rodriguez Colombelli is an entrepreneur from Buenos Aires, Argentina, who co-founded Beamer as a pivot from a previous startup, Hibox. Alongside Spencer Coon, Rodriguez Colombelli leveraged his experience in software development and team collaboration tools to create Beamer without external funding, growing it into a successful SaaS business.

What problem does Beamer solve?

Beamer addresses the challenge of keeping users informed about product updates, ensuring they don’t miss key information that can improve their experience and maintain engagement.

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How did Mariano come up with the idea for Beamer?

Mariano Rodriguez and his co-founder were initially working on a team collaboration app called Hibox. Despite their efforts, they faced significant challenges in effectively communicating new features to their users. They experimented with various methods like in-app messages, emails, and blogs but found none of these solutions satisfactory.

Their breakthrough came from observing user behavior within their app, particularly the attention paid to unread in-app notifications. Realizing this was an effective way to engage users, they built a simple...

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