Soundbrenner

How We Designed A $230K/Month Wearable For Musicians

November 11th, 2020
Florian Simmendinger
Founder, Soundbrenner
$280K
revenue/mo
2
Founders
17
Employees
Soundbrenner
from Hong Kong
started
$280,000
revenue/mo
2
Founders
17
Employees
market size
$1.95B
starting costs
$13.7K
gross margin
40%
time to build
210 days
average product price
$149
growth channels
Email marketing
business model
content-library
best tools
YouTube, Twitter, Instagram
time investment
Full time
pros & cons
35 Pros & Cons
tips
3 Tips
Discover what tools recommends to grow your business!
social media
accounting
productivity
blog
stock images
other
Discover what books Florian recommends to grow your business!
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Hello! Who are you and what business did you start?

Hey! My name is Florian Simmendinger and I started Soundbrenner in 2014. We are a music technology company to make music practice addictive for all musicians.

Our first product is called Pulse, a smart wearable device. It allows musicians to replace the annoying sound of a metronome with a vibration, so they can literally feel the beat they want to play. Later on, we released the Core, which is a full-on smartwatch for musicians, that also includes a contact tuner, dB meter, and more. We raised $1.6M on Indiegogo and to date sold close to 100,000 of our wearables.

Aside from the hardware, we also develop our own mobile apps for iOS and Android. They are the world's most popular metronome with over 6 million downloads and over 600,000 musicians that use it every month.

how-we-designed-a-230k-month-wearable-for-musicians

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