375 Best Instagram Bios For Vegans

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Updated: January 19th, 2023

If you're looking to up your Instagram game, it's imperative that you have a great Instagram bio.

Your Instagram bio is the first thing your followers will see - it should be unique and tell users exactly what you do and who you are.

We understand how difficult it can be to craft a compelling Instagram bio, which is why we curated a list of the best vegan restaurant Instagram bios.

Additionally, we provide you with examples of the best vegan restaurant bios on Instagram and a step-by-step guide to get you started.

Looking to generate your own bio? Check out our free Instagram bio generator here.

Creative Vegans Instagram Bios

Saving one animal won’t change the world. But it’ll change the world for that one animal.
This is just the beginning!
How can you eat anything with your eyes?
Cruelty might be very human, and it might be cultural, but it's not acceptable.
Animals are not products. Life doesn’t have a price.
For me, going vegan was an ethical and environmental decision. I’m doing the right thing by the animals.
Maybe the world would be better if people didn't hate so much and kill animals.
Let us ask what is best - not what is customary.
A human can be healthy without killing animals for food.
I can’t think of anything better in the world to be but a vegan.
I’m a vegan. I respect the environment, and I do my best to spread the importance of such an issue.
I am in favor of animal rights as well as human rights. That is the way of a whole human being.
Yes I’m a vegan. No, I don’t only eat lettuce.
He who, seeking his own happiness, punishes or kills beings who also long for happiness, will not find happiness after his death.
Animals are my friends. And I don't eat my friends.
If you think that being vegan is difficult, imagine being a factory farmed animal.
Live green and go green.
Being an animal lover means not eating meat.
No other animal on Earth has portrayed such a disregard for life than mankind.
Vegetarianism is a way of life that we should all move toward for economic survival, physical well-being, and spiritual integrity.
A righteous man has regard for the life of his beast.
I read The Vegetarian and fell in love with it.
Being vegan for me is a cleaner way of not participating in practices that don’t align with my values.
The problem is that humans have victimized animals to such a degree that they are not even considered victims.
The time will come when men such as I will look upon the murder of animals as they now look upon the murder of men.
Becoming vegan is the most important and direct change we can immediately make to save the planet and its species.
The best thing you can do for the planet is vegan or vegetarian.
Being vegan is not a trend. It’s an awakening.
I think, therefore I’m vegan.
If you can’t stand watching it be produced, you shouldn’t be eating it.
Humans were meant to eat meat to survive? Do you know you’re talking to a living vegan?
Nothing will benefit human health and increase chances for survival of life on Earth as much as the evolution to a vegetarian diet.
What every human being should do is eat a vegetarian diet based on whole foods.
An animal's eyes have the power to speak a great language.
You put a baby in a crib with an apple and a rabbit. If it eats the rabbit and plays with the apple, I’ll buy you a new car.
A human being is a part of the whole called by us universe.
If you think that being vegan is difficult, imagine being a factory-farmed animal.
All life deserves respect, dignity, and compassion. All life.
I'm a vegan. I respect the environment and I do my best to spread the importance of such an issue.
Do the best you can until you know better. Then when you know better, do better.
I'm a vegan. It makes me feel really good and bright.
I know the dark delight of being strange, The penalty of difference in the crowd, The loneliness of wisdom among fools.
I can’t be sure, of course, but I’d compare it to living on tofu and soy milk; we call ourselves vegetarians, our little inside joke.
Feed it, don’t eat it.
Be a vegetarian. That was the best advice I ever took. It means I'm not involved in the killing, that's the main thing.
Don’t ask me why I’m vegan, ask yourself why you’re not.
If a man is able to live healthily as a vegetarian but chooses not to be one, then man is guilty of eating meat!
Animals can't really voice their opinion.
If modern civilized man had to keep the animals he eats, the number of vegetarians would rise astronomically.
I am eating plant-based with my plant baes.
If we each had to butcher our own meat, there would be a great increase in the number of vegetarians.
It’s not hard to make decisions once you know what your values are.
Wish you were vegan.
Life in its infinite forms exists as one organic unity.
Being vegan helped me realize I can say and do what I believe is right. That’s powerful.
The world is a dangerous place, not because of those who do evil, but because of those who look on and do nothing.
But ask the animals, and they will teach you; the birds of the air, and they will tell you.
My disciples are vegetarian not as a cult, not as a creed.
We are, quite literally, gambling with the future of our planet – for the sake of hamburgers.
Veganism is not a sacrifice, it’s a joy.
In their behavior toward creatures, all men are Nazis.
Animal factories are one more sign of the extent to which our technological capacities have advanced faster than our ethics.
When we kill animals to eat them they end up killing us because of their flesh.
Being vegan helped me realize I can say and do what I believe is right. That's powerful.
No animal needs to die in order for me to live. And that makes me feel good.
Veganism is not a sacrifice. It is a joy.
Until one has loved an animal, a part of one's soul remains unawakened.
When diet is wrong, medicine is of no use. When diet is correct, medicine is of no need.
To get the mud off your hands, use soap and water. To get the blood off your hands, go vegan.
The best part of being a vegan is the purity and peace of mind one experiences and the strong connection I feel to the animal kingdom.
Only when we have become non-violent towards all life will we have learned to live well ourselves.
Only fools argue whether to eat meat or not.
When a human being kills an animal for food, he is neglecting his own hunger for justice.
One day the world will look upon research upon animals as it now looks upon research on human beings.

Cute Vegans Instagram Bios

I could never go vegan – said almost every vegan before going vegan.
Humane slaughter is an oxymoron.
The greatness of a nation and its moral progress can be judged by the way its animals are treated.
If a person does not harm any living being.
Animals are not ours to eat.
It is impossible for the blood of bulls and goats to take away sins.
He who is cruel to animals becomes hard also in his dealings with men. We can judge the heart of a man by his treatment of animals.
I will represent all of the people of Ohio, regardless of their background.
The Gods created certain kinds of beings to replenish our bodies; they are the trees and the plants and the seeds.
The concept that you are not ingesting rotting flesh sort of sums it up for me.
The love for all living creatures is the noblest attribute of man.
The idea that some lives matter less is the root of all that is wrong in the world.
Vegetarianism - You are what you eat, and who wants to be lettuce?
Ethical veganism results in a profound revolution within the individual.
If you think eating meat is just a personal choice, you are forgetting someone.
There will never be any peace in the world as long as we eat animals.
I am no longer accepting the things I cannot change. I am changing the things I cannot accept.
My biggest dream in the world is for everyone to become vegetarian, so there won't be anymore suffering.
Be nice to animals, don’t eat them.
Life is full of choices and many years ago, I chose to become a vegetarian. It is one of the best choices I've ever made.
People are the only animals that drink the milk of the mother of another species.
Peace, love, vegan.
Recognize meat for what it really is: the antibiotic- and pesticide-laden corpse of a tortured animal.
Most vegetarians I ever see looked enough like their food to be classed as cannibals.
Nothing hurts a good soul and a kind heart more than to live amongst people who can’t understand it.
Think occasionally of the suffering of which you spare yourself the sight.
Ninety-eight percent of all the soy that's raised goes to livestock.
You can be vegetarian and eat fish. It's your choice, just say: I am what I am. There are no hardcore divisions anymore.
Being vegan isn’t about restricting oneself in any way, it’s simply about ceasing to take things that clearly are not ours.
Behind every beautiful fur coat, there is a story. It is a bloody, barbaric story.
You say treehugger like it’s a bad thing!
Being vegan just gives you such great karma.
Cows scream louder than carrots.
I'm pretending to be a vegetarian. Was I not, I believe I probably still wouldn't eat a wallaby.
I haven't bought any leather articles for a very long time.
What every human being should do is eat a vegetarian diet based on whole foods. Period.
Junk food satisfies you for a minute. Healthy food satisfies you for life.
I have been a vegetarian for forty-two years.
Love animals, eat plants, be kind.
Nothing hurts a good soul and a kind heart more than to live amongst people who can't understand it.
It’s not a diet. It’s not a phase. It’s a permanent lifestyle.
Eating meat is the most disgusting thing I can think of. It’s like biting into your grandmother.
We choose to eat meat and have therefore built slaughterhouses for the animals and hospitals for us.
Fur coats are worn by beautiful animals and ugly people.
Being vegan or vegetarian isn't just about compassion for animals.
Vegan- because going to bed each night knowing that I did not contribute to any beings suffering makes my soul shine.
One who kills, own life will be shortened; One who harms will be injured even more.
The future is not something we enter, the future is something we create.
I think that people who don't like animals tend to be selfish, but I'm biased.
Spread hummus, not hate.
To my mind, the life of a lamb is no less precious than that of a human being.
Science that fails to embrace all living beings is far more dangerous than any virus!
Every living creature has the right to live ethically.
If slaughterhouses had glass walls, we’d all be vegetarian.
Things derive their being and nature by mutual dependence and are nothing in themselves.
Thou shalt not kill.
If slaughterhouses had glass walls, everyone would be vegetarian.
I don't really want to be fat, so I stop before I am.
Start with your heart, and only good can follow!
The most difficult part of being vegan is waking up at 5 am to milk the almonds.
We all love animals. Why do we call some pets and others dinner?
To love God in the most practical way is to love our fellow beings.
As long as there are slaughterhouses there will be battlefields.
There is no fundamental difference between man and animals in their ability to feel pleasure and pain, happiness, and misery.
I’m a vegan. I respect the environment and I do my best to spread the importance of such an issue.
I’m a vegan. It makes me feel really good and bright.
In all the round world there is no meat.
If a kid ever realized what was involved in factory farming, they would never touch meat again.
There are three reasons why this book came into being.
Animals are nicer than humans and they're conscious beings.
In every country in the world, killing human beings is condemned.
When you feel the suffering of every living thing in your own heart, that is consciousness.
I love animals. All animals. I wouldn't hurt a cat or a dog - or a chicken, or a cow.
Animals don’t have a voice, but I do. A loud one. A big fucking mouth. My voice is for them. And I’ll never shut up while they suffer.
I can't think of anything better in the world to be but a vegan.

Cool Vegans Instagram Bios

The symbolism of meat-eating is never neutral.
Invalid food choices lead to invalid people.
You put a baby in a crib with an apple and a rabbit. If it eats the rabbit and plays with the apple, I'll buy you a new car.
We are, quite literally, gambling with the future of our planet — for the sake of hamburgers.
I grew up in Texas, eating meat five times a day, and I liked meat.
Vegan – Because the strong always protect the weak.
Animals are my friends. And I don’t eat my friends.
Being a vegan just helps me build up my self-esteem. I feel good about it every time I eat a meal.
Vegan is just pure love. Love for animals, love for the planet, and love for yourself.
Could you look an animal in the eyes and say to it, My appetite is more important than your suffering?
Until we stop harming all other living beings, we are still savages.
Those who still eat flesh when they could do otherwise have no claim to be serious moralists.
A human body in no way resembles those that were born for ravenousness.
The soul is the same in all living creatures, although the body of each is different.
My only regret about going vegan is not doing it sooner.
You put a baby in a crib with an apple and a rabbit. If it eats the rabbit and plays with the apple, I’ll buy you a new car.
A woman gains status when she refuses to see anything killed to be put on her back. Then she’s truly beautiful.
Damn it feels good to be vegan.
A man of my spiritual intensity does not eat corpses.
There is something about veganism that is not easy, but the difficulty is not inherent in veganism, but in our culture.
As I improved my diet, I started to learn to love myself, probably for the first time ever.
Blessed are the merciful, for they will receive mercy.
Being shorter or taller depends on the details of the diet.
I get nostalgic about having lived in Ames, Iowa, even though being a vegetarian in Iowa is not fun.
It almost seems to me that man was not born to be a carnivore.
No animals were harmed in the making of this meal.
If slaughterhouses had glass walls, the whole world would be vegetarian.
I just want to drink green smoothies, eat yum vegan food and save animals.
Auschwitz begins whenever someone looks at a slaughterhouse and thinks: They are only animals.
World Peace begins in the kitchen.
Animals are friends, not food.
I don’t see why someone should lose their life just so you can have a snack.
Please don't refuse with your eyes what the animals endure with their bodies.
We strive for a world where every earthling has the right to live and grow. That’s why we don’t eat animals.
Earth was created for all of us, not some of us.
If slaughterhouses had glass walls the whole world would be vegetarian.
We don’t need to eat anyone who would run, swim, or fly away if he could.
People eat meat and think they will become strong as an ox, forgetting that the ox eats grass.
Always let your conscience be your guide.
Even as a junkie I stayed true to vegetarianism – I shall have heroin, but I shan’t have a hamburger.
Not everyone can be bribed with meat, Oberon.
All we are saying, is give peas a chance.
Of all the animals' man is the cruelest. He is the only one who inflicts pain for the pleasure of doing it.
I think what I'd really like to see would be a mass consciousness-raising movement so that we would all become vegetarian.
I would be a vegetarian if the food was better.
Whenever you find yourself on the side of the majority, it’s time to pause and reflect.
The most ethical diet just so happens to be the most environmentally sound diet and just so happens to be the healthiest.
I’m a social vegan. I avoid meat.
My wife is a vegetarian. When my wife is with me, I eat vegetarian. When she's not, I eat meat. I'm just being honest.
The closer you can live to be a vegetarian the better.
He gives to the animals their food, and to the young ravens when they cry.
Cows' milk protein may be the single most significant chemical carcinogen to which humans are exposed.
Science that fails to embrace all living beings is far more dangerous than any virus.
If you step back and look at the data, the optimum amount of red meat you eat should be zero.
You can’t do anything violent humanely.
Vegetarians claim to be immune from most diseases but they have been known to die from time to time.
When I see bacon, I see a pig, I see a little friend, and that’s why I can’t eat it. Simple as that.
No animals need to die in order for me to live. And that makes me feel good.
Veganism is not about how hard it is for you. It's about every animal's right not to be used as a slave.
To be a vegetarian is to disagree - to disagree with the course of things today.
Until he extends his circle of compassion to include all living things, man will not himself find peace.
It takes nothing away from a human to be kind to an animal.
Whenever you find yourself on the side of the majority, it's time to pause and reflect.
You know, we all oppose animal cruelty.
If vegan food is rabbit food, well hippity-hop!
We strive for a world where every earthling has the right to live and grow. That's why we don't eat animals.
Be kind to every kind.
Even if we cannot be completely non-violent, by being vegetarian we are going in the direction of non-violence.
I hold that the more helpless a creature, the more entitled it is to protection by man from the cruelty of man.
Try vegetarianism and you will be surprised: meditation becomes far easier.
To face animal suffering is to face our responsibility in their suffering.
I personally chose to go vegan because I educated myself on factory farming and cruelty to animals.
Do you know why most survivors of the Holocaust are vegan? It's because they know what it's like to be treated like an animal.
If you don't take care of this the most magnificent machine that you will ever be given...where are you going to live?
You have just dined, and however scrupulously the slaughterhouse is concealed in the graceful distance of miles, there is complicity.

Unique Vegans Instagram Bios

Love animals, eat plants.
Meat is murder.
We don’t crave animal-based meat, dairy, and eggs, but we do crave fat, salt, flavor, texture, and familiarity.
Cruelty might be very human, and it might be cultural, but it’s not acceptable.
We are, quite literally, gambling with the future of our planet- for the sake of hamburgers.
My body will not be a tomb for other creatures.
Vegan powered by plants.
I try to stick to a vegan diet heavy on fruit and vegetables.
We are, quite literally, gambling with the future of our planet - for the sake of hamburgers.
When humans act with cruelty we characterize them as Vegan powered by plants.
Don’t do anything just because you can’t do everything.
The question is not, Can they reason? Nor, Can they talk? But, Can they suffer?
Life is too short to make others shorter.
Hug a vegetarian.
I've been variations of vegetarian for over 20 years.
Compassion is the best side effect of being vegan.
Every person I have met who has gone vegan says it is the best decision they have ever made.
Especially when it comes to animals used for food, humanity's reasoning power and concern about fairness plummets.
I'd be vegetarian if bacon grew on trees.
Vegan is not about being perfect. It is about doing the least harm and the best.
Being vegan is in my roots.
Everyone's a pacifist between wars. It's like being a vegetarian between meals.
Vegan food is soul food in its truest form.
I’m proud to be a vegetarian.
The greatness of a nation and its moral progress can be judged by the way its animals are treated.
Don’t hurt animals. It’s not cool.
Well, everything with being vegan and vegetarian is a really big commitment.
Vegetarians taste better.
Arteriosclerosis can be considered a disease of protein intoxication.
It's not hard to make decisions once you know what your values are.
Eat veggies, not buddies.
Vegetarians may be appalled, but much of gardening is actually raising animals: the tiny ones under the earth's surface.
Poor animals, how jealously they guard their bodies, for to us is merely an evening's meal, but to them is life itself.
The human body has no more need for cow's milk than it does for dogs milk, horses milk, or giraffes milk.
The heart of vegetarians is healed sooner than those of flesh-eaters.
Please don’t refuse with your eyes what the animals endure with their bodies.
I think and speak clearer since I cut the dairy out.
I didn’t change, I just woke up.
It is the fate of every truth to be an object of ridicule when it is first acclaimed.
I'm not trying to win an award for being the best vegetarian, just want to be healthy.
Keep calm and vegan on.
People eat meat and think they will become as strong as an ox, forgetting that the ox eats grass.
Vegan – because I’m the change I wish to see in the world.
I eat mostly vegetarian. I love meat, but I think it should be enjoyed on occasion - like cheesecake or blackouts.
I don't see why someone should lose their life just so you can have a snack.
About three times a day, I remind myself that I value life and do not want to cause pain to or kill other living beings.
I've been vegan since I got out of the hospital It's another eye-opener. It changed my life in a number of ways.
Leave meat, change your life.
Sure! Why should any experts be the arbiters?
If slaughterhouses had glass walls, everyone would be a vegetarian.
Animals love me–plants fear me.
Poor animals, how jealously they guard their bodies, for to us is merely an evening’s meal, but to them is life itself.
Embrace compassion without exception.
If we understand and feel that the greatest act of devotion and worship to God is not to harm any of His beings, we are loving God.
You can't do anything violent humanely.
Animals are not ingredients.
I think once you start eating people you should stop claiming to be a vegetarian, even if you only eat bad people.
Eating together happily can best be crowned by vegetarian foods.
That expression positive neutrality is a contradiction in terms.
I’m an animal rights activist because I believe we won’t have a planet if we continue to behave toward other species the way we do.
I have said many times in the past I don't choose to be vice president, either Republican, Democrat, Libertarian or vegetarian.
Ethical vegetarians eat only plant-based food in order to show compassion toward animals and other humans and to benefit the planet.
What’s more important, taste or life?
Nobody really needs a mink coat, Except the mink.
I have known many meat-eaters to be far more nonviolent than vegetarians.
If you don’t like seeing pictures of violence towards animals being posted, you need to help stop the violence, not the pictures.
If you can live happily and healthily without harming animals then why wouldn’t you?
Animals don't have a voice, but I do. A loud one.
Man is the only animal that can be bored.
You either approve of violence or you don't, and nothing on earth is more violent or extreme than the meat industry.
The righteous know the needs of their animals, but the mercy of the wicked is cruel.
In our house, some of our favorite recipes just happen to be vegetarian, but I still enjoy meat and I believe very much in meat.
Part of my becoming a vegetarian was that I would look at my burger, then look at my dogs, and I wasn’t able to see a difference.

Funny Vegans Instagram Bios

The only animals I eat are crackers.
An animal’s eyes have the power to speak a great language.
Animals are my friends and I don’t eat my friends.
Most vegetarians look so much like the food they eat that they can be classified as cannibals.
I just can't go on in my life knowing what's going on in the animal world and not doing anything about it.
My body is a garden, not a graveyard.
I'm still vegetarian - no, pescatarian, because I eat fish.
Being vegan doesn’t make you a stronger, better athlete. But it allows you to make yourself a stronger, better athlete.
When it comes to having a central nervous system, and the ability to feel pain, hunger, and thirst, a rat is a pig is a dog is a boy.
How much longer will man continue to pimp for the gluttony of death, his most insidious, implacable, and eternal foe.
As I improved my diet, I started to learn to love myself, probably for the first time ever.
The gods created certain kinds of beings to replenish our bodies.
I am grateful to realize that my desires do not entitle me to add to another’s suffering.
A person who has the crazy idea that animals shouldn’t suffer.
I could never go vegan said almost every vegan before going vegan.
You either approve of violence or you don’t, and nothing on earth is more violent or extreme than the meat industry.
Cruelty is one fashion statement we can all do without.
I’ve been vegan for about 10 and a half years. It’s been all good. I’m obviously much healthier.
In fact, we are designed anatomically to be vegetarians.
Friends, not food!
When it came down to it, he just wasn't that engaged.
Pythagoras was the first to introduce vegetarianism to the West.
Visualize whirled peas.
Nobody really needs a mink coat Except the mink.
The future depends on what we do in the present.
May all that have life be delivered from suffering.
Be not among winebibbers; among riotous eaters of flesh.
Starvation does not occur because of a world food shortage.
Vegetarianism should not be anything moral or religious.
It does take a little work to be a vegetarian but it's so worth it, oh it's so worth it!
See all living beings as your father or mother, and love them as if you were their child.
If you can be anything, be kind.
Vegan food is soul food in its purest form.
It may indeed be doubted whether butchers' meat is anywhere a necessary of life.
Being vegan is a glorious adventure. It touches every aspect of my life – my relationships, how I relate to the world.
We choose to eat meat and have therefore built slaughterhouses for the animals and hospitals for us.
When humans act with cruelty we characterize them as animals, yet the only animal that displays cruelty is humanity.
Srikkanth is a vegetarian. If he swallows a fly, he will be in trouble.
Killing an animal to make a coat is a sin. It wasn't meant to be, and we have no right to do it.
Are not five sparrows sold for two pennies? Yet not one of them is forgotten in God’s sight.
One to change a few. A few to change many. Many to change the world. Starts with one.
I won’t eat anything that has intelligent life, but I’d gladly eat a network executive or a politician.
My body is a temple, not a tomb.
I am grateful to realize that my desires do not entitle me to add to another's suffering.
Never met a vegan that I didn’t like.
I didn't fight my way to the top of the food chain to be a vegetarian.
How would we fare psychologically if the walls of slaughterhouses were made of glass?
Until one has loved an animal, a part of one’s soul remains unawakened.
It is much easier to show compassion to animals. They are never wicked.
Veganism is not about how hard it is for you. It’s about every animal’s right not to be used as a slave.
Leandros's favorite place had turned out not to be vegetarian, but vegan, which was for people who preferred their suicide slow.
Animals are here with us, not for us.
Kill bad vibes, not animals.
A little veganism never hurt anybody.
How can you be a vegetarian atheist and own a gun? Well, that's who I am.
I don’t need anyone to die for me to live a very happy and successful life.
When I see bacon, I see a pig, I see a little friend, and that's why I can't eat it. Simple as that.
I’m a proud vegan, whistleblower, and animal rights, activist.
I love to cook, it's one of my most favorite things in the world.
To avoid causing terror to live beings, let the disciple refrain from eating meat.
My food is grown, not born.
Vegan and loving it!
I hold flesh food to be unsuited to our species.
All breathing beings are spiritual; this includes everyone who breathes, whether they are animals or humans, carnivores or vegetarians.
I’ve been vegan since I got out of the hospital. It’s another eye-opener. It changed my life in a number of ways.
We cannot have peace among men whose hearts find delight in killing any living creature.
If you could see or feel the suffering you wouldn’t think twice. Give back life. Don’t eat meat.
But flesh with the life thereof, which is the blood thereof, shall ye not eat.
Eating meat is the most disgusting thing I can think of. It's like biting into your grandmother.
I am proud to be a vegetarian and I am against those who eat meat.
I look this good because I’m vegan.
Teaching a child not to step on a caterpillar is as valuable to the child as it is to the caterpillar.
Choose a compassionate frame of mind. Always choose love. Always be kind.
If a lobster didn't look like a sci-fi monster, people would be less able to drop him alive into boiling water.
If you can’t stand watching it being produced, you shouldn’t be eating it.
Eating for me is how you proclaim your beliefs three times a day. That is why all religions have rules.
The vegan lifestyle is a compassionate way to live that supports life, supports fairness and equality, and promotes freedom.
Vegetarian, no blood on my hands.

Learn more about starting a vegan restaurant:

Where to start?

-> How to start a vegan restaurant?
-> How much does it cost to start a vegan restaurant?
-> Pros and cons of a vegan restaurant

Need inspiration?

-> Other vegan restaurant success stories
-> Examples of established vegan restaurant
-> Marketing ideas for a vegan restaurant
-> Vegan restaurant names
-> Vegan restaurant Instagram captions

Other resources

-> Vegan restaurant tips
-> Blog post ideas for a vegan restaurant

4-Step Guide: How To Create The Perfect Instagram Bio For Your Business

Instagram gives you 150 characters to tell your followers what your business is about.

This is where you are given the opportunity to summarize your company, engage your audience, and leave a great first impression.

We will break down the qualities and aspects of Later's Instagram bio, as a template for you to use.

Step 1: Highlight Exactly What You Do

Your Instagram bio should be a place where you tell your readers exactly who you are.

This should be brief, clear, and to the point. Explain what makes you unique and what you can do for your audience.

In the Later example, they do this in two different ways:

In their profile name, they showcase their company name with a clear description of what they do
They provide even more explanation and boost their brand up, saying they are the #1 marketing platform for Instagram

Step 2: Pitch Your Service [And Use Relevant Keywords]

While it's important to explain what type of company you are, it's also critical to pitch your product or service.

When creating a website, this is often the first thing people see on your site to really understand what you are offering and what makes you stand out from the rest.

Later does this using one line on their bio, and 8 relevant keywords:

Step 3: Provide A Clear Call To Action

Your call to action should be something you are encouraging your audience to do.

This could be in the form of a recent promotion you are offering, a link to a specific article you want eyes on, or just a way for users to get directed to your website.

In any case, you should always provide the user with easy access to whatever it is you'd like them to do. You can do this by providing a direct, embedded link on your bio.

For the Later example, they encourage users to check out their blog where they showcase tips and guides. This is a common strategy that brands use to get more traffic to their blog, and eventually, turn leads into customers.

Step 4: Use Emojis

Lastly, emojis are a great way to break up any text-heavy sections in your Instagram bio.

Be sure to use emojis that are relevant to your brand or to highlight the items you are discussing in your bio.

Later adds emojis to draw the readers eyes to certain aspects of their bio, such as what they do and their call to action:

-> Instagram captions for a vegan restaurant
-> Vegan restaurant Instagram name ideas

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Starting A Vegan Restaurant: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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