How I Got Mark Cuban To Invest In My $1.5MM/Year Tieless Shoelaces Business
Hello! Who are you and what business did you start?
I’m Tim Talley and I am the founder and CEO of U-Lace No-Tie Sneaker Laces. U-Lace is the originator of the modular No-Tie Sneaker Lace. Our product is a stretchy woven lace segment that is designed to span just a single set of sneaker eyelets at a time. A couple of packs of U-Laces transforms most pairs of lace-up sneakers into slip-on that never need to be tied or untied.
Our consumers are kids and adults; convenience seekers; parents looking for a way to get kids out of the door and on the way to school without lace-tying hassle; frequent fliers and people who lack the ability or dexterity to tie and untie standard shoelaces; and those seeking to add a bit of fashion pop to their sneakers.
Our customers are retailers such as Learning Express, Pigtails, and Crewcuts, Once Upon a Child and Global distributors covering the UK & EU, Israel, Asia, Canada and a few other regions of the world. We sell about $1.5MM worth of U-Lace’s every year. While lots of copy-cats have come into the market we boast the largest color range of about 60 colors which shows our total commitment to this business and product category