How We Rebranded Our Product And Increased Sales By 20%
This is a follow up story for Tribe Skincare. If you're interested in reading how they got started, published over 5 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
Hey! My name is Kayla Houlihan and I am the founder of the skincare brand for sensitive skin, Tribe Skincare. The brand has been running for 4 years now. Note that I said ‘brand’ rather than ‘business’. This is something I am focusing on at the moment. Tribe Skincare has become the trusted brand for ‘skincare for sensitive skin’ with all-natural products focused on anti-inflammatories to reduce the sensitivity.
90% of our customers are in Australia (where the skincare is manufactured) but the New Zealand and United States customer base is quickly growing. Majority of them come to us because they have sensitive skin, but others just want to be a part of the community or love all-natural skincare.
The products are all free of harsh chemicals, common allergens, and parabens and packed with soothing natural ingredients. We help treat skin conditions and symptoms such as dryness, redness, breakouts, blackheads, and dehydration.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
