Airhook Update: How We Recovered From A 90% Drop In Revenue Overnight Due To The Pandemic

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Craig Rabin

Founder, The Airhook

$8K

revenue/mo

Founders

Employees

The Airhook

theairhook.com

from Seattle, Washington, USA

started November 2014

$8,000

revenue/mo

Founders

Employees

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Be Our Guest (Revised And Updated Edition): Perfecting The

Want more updates on The Airhook? Check out these stories:

1. How We're Pivoting During The Pandemic (2020) ➜

2. How I Invented The Ultimate Flying Gadget And Landed Massive Press (2019) ➜

This is a follow up story for The Airhook. If you're interested in reading how they got started, published almost 6 years ago, check it out here.

Hello again! Remind us who you are and what business you started.

Craig Rabin here, my team, and I designed The Airhook and a handful of other inventions throughout the last half-decade.

The Airhook was our all-star and award-winning travel product, which is a device that anchors to a closed tray table, that holds your beverage and your electronic device. Yes, you get your knee space back! Then... the pandemic changed all of that, for everyone, but hit those in the airline or travel industry very hard.

Tell us about what you’ve been up to! Has the business been growing?

Our business since the pandemic has forever changed, as it has for everyone. When the travel sector got hit so hard, folks stopped buying The Airhook, which is our main source of revenue. We went from ~10-15k/month to less than a thousand overnight. Our conversion rate was...

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