CandyCan

How We Grew Our TikTok Presence And Plan To Hit $3M In Sales This Year

Krik Angacian
Founder, CandyCan
$15K
revenue/mo
2
Founders
2
Employees
CandyCan
from New York, USA
started August 2021
$15,000
revenue/mo
2
Founders
2
Employees
market size
$449B
avg revenue (monthly)
$438K
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
Email marketing
business model
subscription
best tools
Instagram, Shopify, MailChimp
time investment
Full time
pros & cons
35 Pros & Cons
tips
12 Tips
Discover what tools recommends to grow your business!
Discover what books Krik recommends to grow your business!
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Note: This business is no longer running. It was started in 2021 and ended in 2023. Reason for closure: Shut down.

Hello again! Remind us who you are and what business you started.

I’m Krik, co-Founder and CEO of CandyCan. We make premium functional keto candy! In a past life, I was an investment banker covering the food space, after a few years of buying and selling other people’s companies I decided to start my own. About 7 years ago I started the world’s first protein chip and popcorn company. We built that business up and were distributed to over 12,000 retail stores nationwide as well as ~10 countries globally. We’ve since moved on from that company, but my business partner and I decided to team up again and create the world’s first snackable gummy vitamin.

Our gummy snacks are low in sugar, keto, have no sugar alcohols, are plant-based, taste great, and all provide efficacious dosing for functionality. We currently have both a SLEEP and FOCUS line of gummy snacks with IMMUNITY coming out in a few weeks. The concept for this company came about while I was munching on another brand’s gummy vitamins. I was eating them like candy and of course, overdoing it. We realized right then and there that other consumers must be overeating these delicious functional sweets, and if we were to snackify the gummies in a clean...

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