My Sock Brand Crossed $1M In Revenue [Update]
This is a follow up story for No Cold Feet. If you're interested in reading how they got started, published over 6 years ago, check it out here.
Tell us about what you’ve been up to! Has the business been growing?
It's been a minute since we last updated but things are going well. 2021-2024 all saw significant YoY revenue growth and most profits were reinvested right back into the business. We had a longstanding goal of diversifying off of just Etsy and in 2024 we achieved that goal in spades having gotten our Amazon store operating extremely well and surpassing $1MM in revenue.
We closed out 2024 with strong revenue numbers and a refreshed brand to help take No Cold Feet into its next phase. In 2025, we're implementing our new branding and focusing on owning the customer and driving them to our directly to our website. We're ramping up marketing efforts, expanding our product lines, and trying to expand wholesale through new partnerships.
