We Repositioned Our Cybersecurity Agency In The Market And Grew 20%
Note: This business is no longer running. It was started in 2014 and ended in 2022. Reason for closure: Acquired by GreyNoise Intelligence.
This is a follow up story for Krit. If you're interested in reading how they got started, published over 5 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
Hey 👋 I’m Andrew Askins, the CEO and founder of Krit. We’re a product design agency that works with early stage cybersecurity startups.
We originally intended to build a suite of SaaS products for freelance designers, and started consulting on the side to pay the bills. When we realized we were better at product design than sales and marketing, we decided to become a full-time agency. That was more than 6 years ago.
We’re fully distributed and have a team of 7 full-time. We’re designers, developers, product managers, project managers, writers, marketers, and admins. But we’ve also been teachers, social workers, soccer bloggers, restaurant managers, and journalists. We use our varied experiences to empathize with customers, dream up new designs, and solve tough problems for our clients.
For years we branded ourselves as a technical...
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