HUSKYBEARD

Growing And Selling An Online Beard Care Business

July 1st, 2018
Ray Moyers
Founder, HUSKYBEARD
$3.5K
revenue/mo
1
Founders
1
Employees
HUSKYBEARD
from Queen Creek, Arizona, USA
started November 2016
$3,500
revenue/mo
1
Founders
1
Employees
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Hello! Who are you and what are you working on?

Hi I’m Paul, a 22 year old Korean American entrepreneur and founder of HUSKYBEARD, a 6-figure beard grooming brand. This was my first ever business and I’ve since sold it. I am now operating another Shopify store with a partner, on set to produce $1M by next year. I also consult and mentor eCommerce store owners on ecomswift.com.

With HUSKYBEARD, the focus from the start was to build a strong brand with beautifully crafted, unique, premium quality beard care products for passionate beardsmen. Our customers and community are men who are passionate about their beards and identify their beards as a lifestyle choice, rather than a grooming choice.

I’ve scaled using Facebook Ads primarily, with some SEO, Amazon, Reddit, and Email Marketing on the side. I’m proud to have accomplished a 30% customer retention rate with this passionate community.

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