How We Reopened Our Salons After 2 Months Of Lockdown And Hit Record Sales

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Chelle Neff

Founder, Urban Betty

$550K

revenue/mo

Founders

Employees

Urban Betty

urbanbetty.com

from Austin, Texas, USA

started January 2005

$550,000

revenue/mo

Founders

Employees

Discover what tools recommends to grow your business!

Discover what books Chelle recommends to grow your business!

Profit First: Transform Your Business from a Cash-Eating ... Mike Michalowicz

Want more updates on Urban Betty? Check out these stories:

1. Urban Betty Update: How We Increased Revenue 30% And Grew Our Team To 60 Full-Time Employees () ➜

2. Urban Betty Update: We Launched A Product Line & Are On Track To Reach $6M In Revenue This Year (2022) ➜

3. How I Went From Hairstylist To Running My Own $3.3M Salon Business (2019) ➜

This is a follow up story for Urban Betty. If you're interested in reading how they got started, published almost 6 years ago, check it out here.

Hello again! Remind us who you are and what business you started.

Hi, I’m Chelle Neff, and I’m the founder of Urban Betty. After ten years in the industry and five years of working in a salon suite, I opened a salon company in 2005. I had one contractor that worked for me in a space that housed over ten hair stations. After six months, I had my first employee. Six years later, I had about thirteen people working inside the salon company (half employees, half contractors). We then moved into a space that was double the size, and after a few months, I phased out my contractors and evolved into an all commission-based employee salon company. We have two locations with almost 60 employees eight years later, and we’re grossing over 3.6 million per year.