How We Raised An Investment For Product Research And Sales Growth
Note: This business is no longer running. It was started in 2010 and ended in 2024. Reason for closure: shut down.
This is a follow up story for Coffee Pixels. If you're interested in reading how they got started, published about 6 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
I'm Raivis Vaitekuns, co-founder and CEO at Coffee Pixels. Since 2017 we are producing edible coffee bars made from the whole coffee cherry. As we also use cocoa butter in the production of our bars, they look and melt just like chocolate, yet, the taste and energizing effects are just like from a cup of coffee.
There are few differences though - in opposition to liquid coffee, Coffee Pixels are waste-less, super-rich in antioxidants, and the provided wakefulness is much longer-lasting without the unpleasant peaks and crashes.
As a startup, we're still discovering ways to present this paradigm-shifting type of coffee for the consumer. The habit of drinking coffee is long-established, so to switch someone from drinking to eating is challenging, to say the least. Luckily our drive to the sustainable business model as well as the uniqueness of our product has attracted individuals - investors and industry professionals - that have helped to expand our vision, whereas the result we're working to take full ownership of the supply chain from soil to table while disrupting the existing coffee chain model, that is...
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.