BeatBox Beverages

How We Launched And Grew A Party Punch Beverage To $3M/Year

June 12th, 2019
Justin Fenchel
$11M
revenue/mo
5
Founders
164
Employees
BeatBox Beverages
from Austin, Texas, USA
started March 2013
$11,000,000
revenue/mo
5
Founders
164
Employees
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Hello! Who are you and what business did you start?

Hey! My name is Justin Fenchel, and I am a co-founder and CEO at BeatBox Beverages out of Austin, TX.

BeatBox is the world’s tastiest portable party punch. Our core product is an 11.1% wine-based cocktail that comes in a 3L and 5L bag-in-box format, as well as a 500ml TetraPak single serve size. We started with only the 5L bag in box, but now 85%+ of our sales come from our tetra-pak offering.

We like to say our customers are really anyone who would enjoy going to a music festival. If you value a weekend with no worries but great music and drinks and sharing experiences with your close friends, you’d likely be a BeatBox customer!

While we are not profitable yet, we’ve grown our sales quite a bit to $2.4m in 2018, up from $1.1m in 2017 and $700k in 2016. YTD in 2019 we have already hit $2m in revenue.

how-we-launched-and-grew-a-party-punch-beverage-to-3m-year

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